Mt.

Carmel School of Polillo

Polillo, Quezon

A Research Paper

On

The Impact of Social Media to the

Upcoming Election 2022

Presented by:

Justine Megan R. Caceres

STEM

Presented to:

Sr. Gloria De la Cruz, SPC

Ms. Mary Rose Azores

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 BIOGRAPHICAL SKETCH

PERSONAL INFORMATION

Name: Justine Megan R. Caceres

Date of Birth: March 16, 2005

Place of Birth: Caloocan City

Gender: Female

Civil Status: Single

Citizenship: Filipino

Religion: Catholic

Language: Filipino

EDUCATIONAL BACKGROUND

Primary: Mt. Carmel School of Polillo

Intermediate: Mt. Carmel School of Polillo

Secondary: Mt. Carmel School of Polillo

Junior High School: Mt. Carmel School of Polillo

Senior High School: Mt. Carmel School of Polillo

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 APPROVAL SHEET

In partial fulfillment of the requirements of Practical Research and for the Grade 11-

Science, Technology, Engineering, and Mathematics (STEM), this research entitled “The

Impact of Social Media to the Upcoming Election 2022” has been prepared and submitted

by Justine Megan R. Caceres, who hereby recommended for approval and acceptance.

MS. MARY ROSE A. AZORES

Research Adviser

Approved in partial fulfillment of the requirements of Practical Research and for the

track of Science, Technology, Engineering, and Mathematics (STEM), who hereby

recommended for approval and acceptance.

Approved in partial fulfillment of the requirements of Practical Research and for the track of

Science, Technology, Engineering, and Mathematics (STEM).

SR. GLORIA DE LA CRUZ, SPC

Directress/ Principal of Mt. Carmel School of Polillo Date:

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 ACKNOWLEDGEMENT

I would like to acknowledge and give my warmest thanks to my respective parents,

Vincent and Shantille Caceres, and also to my friends, who have been my

constant source of inspiration. They have given me the drive

and discipline to tackle this task with enthusiasm

and determination. Without their love

and support, this research study

would not have been

made possible.

JMRC

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 The Impact of Social Media to the

Upcoming Election 2022

A Research Paper Presented to the Faculty of Mt. Carmel School of Polillo

Polillo, Quezon

In Partial Fulfillment of the Requirements of Practical Research And

Requirements for the 2nd Semester of Grade 11

Science, Technology, Engineering, and Mathematics

Justine Megan R. Caceres

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 TABLE OF CONTENTS

Abstract…………………………………………………………………………………….VII

Chapter I: Introduction……………………...………………………………………………1

Background of the Study……………………………………………………………....2

Statement of the

Problem……………………………………………………………....3

Significance of the Study………………………………………………………...

…….4

Scope and Limitations.……………………………………………………………..….5

Definition of Terms………………………………………………………………..…..6

Chapter II: The Review of Related

Literature……………………………………………...7

Chapter III: Methodology………………………………………………………………..…

13

Research Locale…………………………………………………….

………………...13

Research Design….….…………………………….………………………………....13

Research Instrument….……………………………………………………………....14
 Respondents…………...….………...…………………………………………….….14

Data Gathering Procedures……………………………………………….……..……14

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Chapter IV: Presentation of Findings and Analysis of Data……………………….…....15

Findings……………………………………………………………………………...15

Chapter V: Summary of Findings, Conclusions, and Recommendations…….…………21

Findings……………….……………………………………………………………...21

Conclusions………….……………………………………………………………….23

Recommendations…….…………………………………………………….………..24

References………………………………………………………………………….…….….26
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ABSTRACT

Title: The Impact of Social Media to the Upcoming Election 2022

Author: Justine Megan Caceres

Adviser: Ms. Mary Rose Azores

This study was conducted to determine the impact of social media to the upcoming

election 2022. With the increasing numbers of people using social media to get news and

political information, whether social media helps users learn about politics has become an

important question. Intrigued by the potential of social media to politically educate people,

the researcher has begun to explore the impacts of social media on this year’s election. The

descriptive qualitative method was used in the study to determine the impact of social media

to the upcoming election 2022. The self-made essay-type questionnaire used in obtaining data

is composed of five (5) questions, all regarding this study. The researcher had come up with

fifteen (15) selected citizens from Polillo, Quezon that are in the age group between sixteen

(16) and thirty-six (36) to be the respondents of this study. The majority of the respondents

were female, eleven (11) out of fifteen (15), and four (4) were male. The researcher had

gathered information by interviewing and providing questionnaires to the selected citizens

from Polillo, Quezon. The finding indicates the impacts of social media to the upcoming

election 2022, as the majority of the respondents claim that using social media as a platform

for election campaigns is helpful and effective; however, most of the respondents also

claimed that using social media in election campaigns has a lot of disadvantages, like fake

news going around on

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social media and the way people use it to ruin a certain political candidate’s reputation or

image. All of the respondents also stated that the use of social media on election campaigns

has a significant impact on their views about a certain political candidate or a political party

according to the information perceived from social media. The use of social media in politics

has a significant impact on the voting behavior of people who are using social media in

political communication. This study also found that politically interested people get needed

information on social media about political activities and new policies by following a certain

political candidate on social media. The majority of the respondents also stated that “chaos”

is the first thing that comes into their mind whenever they see posts and discussions on social

media about the political candidates and their election campaign platforms because, whenever

they see supporters of the different political candidates, arguing and debating with each other

on social media, it totally bothers them. Another finding is that the use of social media in

politics has challenges amongst the people: First, the information that people see on social

media might not be true and not verified, and with that, it can negatively affect the people’s

perception of each other and also the political candidates. Second, more fights and debates

are happening on social media because of the people’s differences in their political views.

And lastly, the popularity impact that can be gained on social media, because people

nowadays are bandwagon. Social media plays an increasingly important role in the field of

voter information. Political candidates need to reach voters where they are and young voters
are particularly active on social networks. Therefore, social media is an effective tool in voter

education designed to ensure voters are well informed and can effectively exercise their

voting rights, however, using social media can also have a lot of disadvantages or challenges

that can really affect the voters, political candidates, and youth.

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