MINI PTASK 2: CREATING ADVERTISEMENT

FOR REGULAR SECTIONS

Directions: From among the propaganda techniques, choose two, and create an
advertisement following the criteria below. Work with your partner.

Propaganda Technique Advertisement

FOR PILOT SECTIONS

Directions: Work with three classmates and create your own advertisement using
propaganda technique.
Follow the steps and rubrics below:
a. Come up with 3 advertisements.
b. Your ad may be based on a character from the selection/s you have read about or any
event or product.
c. You include pictures and/or graphic with texts in your ad.
d. Explain which type of propaganda it is and why.
e. Use Promote Ad which promotes one of the many events in any of the selections you
have read about.

PROPAGANDA ADVERTISEMENT EXPLANATION

TECHNIQUE
Emotional words The environmentalist team is
trying to touch the viewer’s
heart by saying words that

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 could make the victim feel the
responsibility to take care of
trees.
Bandwagon “join This advertisement is shown
the crowd” especially for teenage girls, and
it’s saying that all the girls their
age loves their designs
therefore most of them buys it,
by saying this the target buyer
will feel like she doesn’t want to
be left behind, for short she will
feel like she wants to join the
new trend which is the clothes
and designs of the vogue
company.
Testimonial The vogue company wants the
target buyers to think that
what’s good before just got
better now, thus tempting the
viewer to buy from their cloth
line again.

Advertisement Rubric

Category ADVANCED PROFICIENT DEVELOPING BEGINNING

The writing is The writing is legible The writing is The writing is

legible, clear, and and clear with few mostly legible and illegible and/or
grammatically grammatical errors. clear with some unclear. The
Writing correct. The writing The writing entices the grammatical writing is
entices the consumer. errors. The writing unenticing or full
consumer. is somewhat or grammatical
enticing. errors.

The advertisement The advertisement is The advertising is The

is an aesthetically aesthetically pleasing and is a advertisement is
Presentation pleasing, creative, pleasing/creative/or satisfactory unoriginal and is
Format and original original and a good example of the not an example
example of the example of the chosen chosen format. of the chosen
chosen format. format. format.

The ad is The ad is attractive in The ad is The ad is

exceptionally terms of design, layout acceptably distractingly
attractive in terms and neatness. attractive though it messy or very
Attractiveness
of design, layout, maybe a bit poorly designed.
and neatness. messy. It is not
attractive.

Punctuality Work was Work was submitted Work was Work was
submitted ahead of on time. submitted late and submitted very
time. this did or could late.

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 have affected the
project.

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