Dear Manager,

I'd like to apply for a pharmaceutical business manager position at your company, based on 18
years of experience in pharmaceutical field.
Recently, I’m a GCC Business Development and Marketing Director at Jamjoom Medicine Store

I was a Business Development and Marketing manager for the pharma division of AL Mazroui group in
UAE since 2018

For the last seventeen years, I have gained numerous skills and qualifications in my career path starting
as a medical representative reaching to a marketing and business development manager passing through
the marketing research function in Synovat Egypt for the pharmaceutical business.

In the following few lines, a demonstration on my professionalism, reliability and initiative yet exploring
new things which is one of the best ways of learning which I could directly adapt in your company is a
great challenge for me.

My diligence, keenness to learn, ability to work in groups and adapt to different environments are my key
strengths. Furthermore, I have extensive exposure to the updated medical guidelines and experience with
Marketing engineering model, SPSS software.

My education has provided me with necessary background to function competitively in the market. If I
am given an opportunity to work for your organization, I ensure that I’ll strive to be worthy of the
confidence reposed in me.

I have enclosed a copy of my curriculum vitae (CV), which will allow you to review my background and
qualifications particularly uncommonly through background in management and sales. I thank you for
your time and look forward to hearing from you very soon. Please feel free to call me on
00971547776042, 00966556877763 or email to rasham.abdelmoniem@yahoo.com, if I can provide you
with any additional information.

Thank you for your kind consideration.

[DOCUMENT TITLE]
Yours Faithfully, [DOCUMENT SUBTITLE]
Rasha M. Abd El Moniem
Rasha Mohammed Abd El Moniem Curriculum Vitae

Contact Information:
- Mobile Phone: 00971547776042, 00966556877763
- Address: JVC- Dubai, UAE, Jeddah , KSA
- Sponsor: Residence
- Email: rasham.abdelmoniem@yahoo.com

Objective:
To secure a pharmaceutical business manager at your pharmaceutical company that will give me
the ability to utilize my analytical, Interpersonal, managerial, and communicative skills.

Education:
- B.C.S of Pharmaceutical Sciences from faculty of pharmacy, University of Alexandria 2005
(2001-2005).
- MBA major marketing from American University of Cairo 2009.
- American board certified as a clinical pharmacist major pharmacotherapy 2013.
- American board certified as a clinical pharmacist oncology practice 2016.
- CPBM (Certified Pharmaceutical Business Manager) in progress, expected November 2023

Career Path:
➢ January 2023 till now:

GCC Business Development & Medical manager for Jamjoom Medicine Store (JMS)

Job description:
1- Portfolio Management
2- Scientific office of JMS management
3- Expanding the Geographical Existence of JMS
4- Expanding the current portfolio
5- Institutional and governmental portfolio management.
 ➢ June 2018 to Dec. 2022: (UAE)
Business Development & Medical manager for AL INMAA DRUG STORE
Job description:
1- Developing Strategic Marketing and brand plans across the GCC region and continued follow up to
ensure their implementation.
2- Coach, train, develop and guide existing and future marketing team associates based on the medical
background, therapeutic area of the product and patient profile.
3- To equip the sales force with skills and innovative promotion for achieving commercial objectives.
4- Working with cross functional teams to develop product Strategies, Plans, marketing concepts &
materials.
5- Responsible for developing and executing communications that are aligned with Medical,
Marketing and Sales objectives.
6- Analyzing competitor activity, Market Share, Sales & develop counteractive strategies.
7- Helping to set and validate annual sales budgets & long-term plan for assigned products.
8- Forecast product income statements for new products and build marketing budgets and closely
monitoring it.
9- Working in close coordination with the sales team to achieve sales and profit objectives.
10- To plan and procure promotional materials before commencement of the promotional cycle.
11- Interaction with internal and external stakeholders; top KOLs, Health ministry officials, Group,
local agents in different countries.
12- Organizing and attending international congresses/CMEs/Stand Alone meetings both regionally and
locally.
13- Plans and implement capability and or action to drive product and performance.
14- Assess therapeutic trends in various markets.
15- Solid product knowledge understanding of current & future brands and Mapping it to opportunities.
16- Effective Communication with project team in new deals acquisitions, product launches
commercial trainings.
17- Presenting Performance overview to Global Marketing Head on bi-monthly basis.
18- Effective role in field force deployment decision to ensure effective brands promotional strategies

➢ June 2015 to June 2018: (UAE)

Medical brand manager (Anesthesia) & Business development officer for the pharma division
of AL INMAA DRUG STORE

Job description:
1- Planning and managing the development of a specific medication as an independent business segment.
2- Preparing the sales estimate, and the profit and loss for the product
3- Planning the marketing strategy and hiring the sales personnel for promoting the specific product
4- Developing a name and product brand
5- Coordinating with the advertisers and the media for the promotion of the medication
6- Liaison with the research and development department to prepare the clinical trials schedule and the
manufacturing schedule.
7- Collecting and analyzing the client feedback.
8- Identify and present innovative and creative product solutions.
9- Project management of all product integration/launches/changes throughout implementation.
 10- Identify the business and operational requirements based upon the business requirements &
objectives of each product.
11- Display a high level of critical thinking in cross-functional process analysis and problem
resolution for new and existing products.
12- Coordinate and build strong working relations with various internal organizations including IT,
Engineering, Sales, Marketing, Product Development, & Operations.
13- Lead the development, approval, training, and communication of new products/product changes
and their associated customer, operational, system, & process impacts to the various internal
organizations.
14- Develop & conduct specialized training on new products launched and raise awareness &
application of relevant subject matter.
15- Monitor internal processes for efficiency and validity pre-& post product launch/changes.
16- Provide support for other departmental projects as needed.
17- Participate in opportunities to develop both personally and professionally.
18- To meet/exceed and maintain service levels as assigned by management.
19- To meet/exceed expected reliability standards.

➢ May 2013 to June 2015: (UAE)

Product marketing manager for the pharma division of Al Mazzroui Medical group

Job description:
1- Market success Accountability through:
a- Revenue plans by product
b- Buying process optimization
c- Customer loyalty and lifetime customer value
d- Integrated marketing campaign
e- Medical training based on the guideline of the disease and therapeutic area of the product
2- Customer and market knowledge by:
a- Market planning
b- Segmentation and use cases.
c- Competitive insights
d- Detailed customer needs
e- Pricing strategy
f- Market gaps and opportunities
g- Patient profile for the product
3- Communicate market position through:
a- Messaging and positioning
b- Content marketing
c- Sales strategy
d- Media outreach & PR
4- Equip sales to success by:
a- Enablement and readiness
b- Sales tools and training
c- Channel enablement
d- Proof points
e- Objection handling
f- Media outreach & PR
 ➢ September 2010 to November 2012:
(Egypt) Business Development Manager in EBF

➢ July 2009 to December 2010: (Egypt)

Market research analyst in Synovat

➢ July 2007 to July 2009: (Egypt)

Brand Manager BIODERMA LABORATORIES

➢ November 2005 to July 2007: (Egypt)

Product Specialist BIODERMA LABORATORIES

Qualification:
1- MBA Major Marketing from AUC.
2- American board certified as a clinical pharmacist (Major Pharmacotherapy).
3- Statistics diploma, Data analysis (SPSS QUALIFICATION).
4- Immunology Certificates (Alison)
5- Problem solving techniques certificate.
6- Decision making strategies
7- Marketing branding and e-marketing certificate
8- Data science and analytical market insight certificate.
9- ICDL, Graphic Application
10- Digital Marketing diploma 2020.
11- Oncology Diploma 2020
12- Italian Language in progress A1 level

Activities:

1- CRM project at Egypt air 2008, IMC project at Egypt air 2008
2- free-lance public relation coordinator at HEALTH TIMES MAGAZINE
3- Member at Network Lipolysis World

References:
Available upon request.