MPU3222 [1.

3] Foundation of Entrepreneurship Inculturation UNIVERSITI MALAYSIA SARAWAK

1 Name of Course FOUNDATION OF ENTREPRENEURSHIP INCULTURATION

Asas Pembudayaan Keusahawanan
Course Code MPU3222

Course Classification -

2 Synopsis
3 Name(s) of Academic Staff
This course exposes students to the basics in entrepreneurial and business activities with emphasis on
the establishment and business startup. Students will learn the key principles of business operations
such as, business idea generation, preparation of business plan, rule and laws pertaining to business
activities, basic accounting management, marketing and supporting services.
Nordiana Binti Ahmad Nordin

4 Semester and Year offered Refer to the University Courses Offering/ Schedule

5 Credit value 2 credit

6 Prerequisite (if any) None

7 Course Learning outcomes: At the end of the course, the students will be able to:

CLO1 Apply the fundamental concepts and processes of entrepreneurship

[C3]
[None]
CLO2 Produce creative and innovative entrepreneurial ideas [A3] [None]

CLO3 Execute entrepreneurial projects/activities [P4] [None]

8 Mapping of the Course Learning Outcomes to the Malaysia Qualification Framework, Teaching Methods and Assessments

Course Learning Malaysia Qualification Framework Learning and Assessments

Outcomes (CLO) Teaching Methods
MQF MQF MQF MQF MQF MQF MQF MQF MQF MQF MQF
1 2 3A 3B 3C 3D 3E 3F 4A 4B 5
CLO1 / Business Proposal
Individual
Assignment
CLO2 / Business
Presentation
Business Proposal
CLO3 / Business Portfolio

9 Transferable Skills (if applicable) Digital Skills

Skills learned in the course of study Leadership, Autonomy and Responsibility
which can be useful and utilized in Entrepreneurial Skills
other settings)
10 Distribution of Student Learning Time (SLT)

Course Content Outline CLO Teaching and Learning Activities SLT

Guided Learning Guided Independent

(F2F) Learning Learning (N2F)
L T P O (NF2F) e.g.
eLearning
Introduction of Entrepreneurship & CLO1 2 0 0 0 0 2 4
Entrepreneurship Development
in Malaysia
Ideation, Innovation and Entrepreneurship CLO1 2 0 0 0 0 2 4
CLO2
Business Model Canvas & Business Plan CLO1 2 0 0 0 0 2 4
CLO2
Registration of Business Entities & Organization CLO1 2 0 0 0 0 2 4
Management for CLO2
Business Start-ups
Marketing Planning for Business Start-ups CLO1 2 0 0 0 0 2 4
CLO2
Digital Marketing for Business (1) CLO2 2 0 0 0 0 2 4
CLO3
Digital Marketing for Business (2) CLO2 2 0 0 0 0 2 4
CLO3
Human Resources Management CLO2 2 0 0 0 0 2 4
CLO3
Operations Management for Business Start-ups CLO2 2 0 0 0 0 2 4
CLO3

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MPU3222 [1.3] Foundation of Entrepreneurship Inculturation UNIVERSITI MALAYSIA SARAWAK

Financial Planning for Business Start-ups CLO2 2 0 0 0 0 2 4

CLO3
Ethics, Professionalism and Social Responsibility CLO1 2 0 0 0 0 2 4
CLO2
CLO3
Personal Financial Management CLO2 2 0 0 0 0 2 4
CLO3
Business Pitching (1) CLO3 0 0 0 2 0 2 4

Business Pitching (2) CLO3 0 0 0 2 0 2 4

TOTAL 56

Continuous Assessment Percentage (%) F2F NF2F SLT

1 Business Presentation 20 2 2 4

2 Business Proposal 35 2 6 8

3 Individual Assignment 15 2 2 4

TOTAL 16

Final Assessment Percentage (%) F2F NF2F SLT

1 Business Portfolio 30 2 6 8

TOTAL 8

GRAND TOTAL SLT 80

Note: L = Lecture, T = Tutorial, P = Practical, O = Others, F2F = Face to Face, NF2F = Non Face to Face

11 Identity special requirement to None

deliver the course (e.g. software,
nursery, computer lab, simulation
room etc)
12 References 1. Sodri Arifin & Syahira Hamidon. (2017). Introduction to
Entrepreneurship. Penerbit Oxford Fajar
2. Wan Nong Muzafar. (2016). Kuasai Formula Perniagaan.
Alaf21
3. Kuasai PERNIAGAAN INTERNET SIRI 3 / Wan Nong Muzafar

4. null

13 Other additional information Mesyuarat Senat Bil. 09/2019 ke-185

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