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aditya.ad2691@gmail.

com
Aditya Singh 8238742303
Digital Solution Manager
Lucknow, India
Experienced Sales and Business Manager with
a demonstrated history of working in the linkedin.com/in/aditya-singh-94738954
BFSI industry along with strong academic
background from premier institutes

WORK EXPERIENCE SKILLS


Digital Solution Manager – Supply Chain Strategic Alliances
Finance [Chief Manager – Band 1]
ICICI Bank Ltd Corporate Sales
03/2019 - Present, Lucknow
Achievements/Tasks Team Management
Responsible for new account acquisition and relationship with
Supply Chain Partners on Digital Channel Finance platform for
Corporates across multiple industries for UP and Uttarakhand. Business Development

Key responsibilities included:


Marketing Planning
 Managed and coordinated with Corporates to engage with
their Channel Partners to onboard them on Digital
Platform for their Working Capital requirements. INTERNSHIPS
 Handled entire UP and Uttarakhand region for leading
Pidilite Industries Limited – Rurban Division,
Corporates in coordination with their regional and national
teams on integration and management of the complete
Mumbai [Oct’16 –Dec’16]
portfolio. Title: Identify the target influencer for construction material
Key areas of achievements were specifically as follows: purchase and design a “Go to Market strategy” for them
 Grew the book from scratch to a total > 200 Cr AUM.  Conducted in-depth interviews to analyze
 Clocked highest growth quarter after quarter in terms of demographic and psychographic profile of influencer
total book size and utilization. and decision maker.
 Created relationship with over 30 leading Corporates and  Analyzed the changes in buying behavior and
more than 700 Channel Partners over the span. patterns in Rurban as compared to Urban markets.
 Created a quality book with less than 0.2% NPA  Designed a “Go to Market strategy” to target the
identified influencer.
Area Manager – Business Development Gujarat Cooperative Milk Marketing Federation
Muthoot Fincorp Ltd (GCMMF), Anand [Jun’16 – Jul’16]
10/2017 - 03/2019, Lucknow Title: Marketing Strategy to counter local ice-cream
Achievements/Tasks competition in head quarter town of regional brands
 Analyzed the market strategies of major players in
Handled Central and East UP Operations of Muthoot Fincorp
Nagpur region; such as Dinshaw’s, Top ’n Town and
Ltd. and working for business development across areas like
Havmor ice cream on the basis of marketing mix and
Gold Loans, SME lending, Two Wheeler Loans and a plethora detailed SWOT analysis.
of other financial products.  Conducted semi-structured interviews to analyze the
Key responsibilities included:
responses of distributors and retailers of Amul and its
 Managed and coordinated with 10 branches for their competitors.
Business Development.  Consumer survey to get insights about their
 Ownership of entire Operations, HR, Infra and Admin perceptions about the top brands in the region and
aspects for all the branches. buying patterns.
Key areas of achievements were specifically as follows:
 Prepared action plan for Amul with their local sales
 Led the team towards an unprecedented growth of above
force to achieve leadership position in the region.
50% in the net AUM.
 Within first 3 months, turned around my cluster into
highest growth cluster in entire North region. LANGUAGES
 Turned around 4 low performing branches profitable.
English
EDUCATION
Post Graduate Diploma in Rural Management Hindi
Institute of Rural Management Anand (IRMA)
06/2015 - 04/2017, Anand, Gujarat - 74.5% INTERESTS
Travel Music
Bachelor of Engineering – Civil Engineering
Galgotias College of Engineering & Technology
06/2009 - 04/2013, Greater Noida, UP – 73.9%

Higher Secondary Certificate


St. Paul’s School
04/2008 - 03/2009, Gorakhpur, UP - 84.4%

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