ANURAG SINGH CHAUHAN

Industrial/B2B sales | Business Development | Sales & Marketing-Pune

A highly accomplished business development Manager with substantial experience leading business,
sales & implementing a broad range of growth and realignment initiative. Over 10 years of experience
defining and directing marketing, sales, and business development strategies to outperform competitors
and close deals. Seeking to be a part of a growing and reputed organization, which provides ample
opportunities for me to utilize my knowledge and critical analysis skills, enables utilization of process
knowledge, and business acumen to deliver strategic initiatives supporting organizational growth.

anurag2024@gmail.com +91-8805582525 Pune, India linkedin.com/in/anurag-singh-chauhan-3b400031

ACHIEVEMENTS
Surpassed & exceeded targets which increased the
business turnover by 40% against last year in IFB.
Consistently achieved volume growth and year on year
growth and increased business by enriching 90% of existing
customers and adding 50 % of new customers simultaneously
at IFB.
Maintained consistency in achieving targets which increased
the business turnover by 134% and consistently achieved
annual targets for all 6 years at Diversey India Pvt. Ltd.
WORK EXPERIENCE
Area Sales Manager-Pune
A O Smith Corporation.
03/2020 -06/2020 (Lost job in Covid) Pune
AO Smith is a US MNC and a global leader in water
heaters. A well-known manufacturer of water products.
Responsible to grow and nurture the buisness in Pune and
setting up of primary & secondary distribution network for the
products.
Meeting and exceeding annual sales targets within the area
and maintains good business relationships with all partners,
dealers & retailers.
Spearheaded a team of 18 members for managing sales &
distribution in the territory
.
CAREER SYNOPSIS
An innovative, customer-centric leader with a commitment to driving
growth in the volatile markets by increasing revenue through high-
impact sales, marketing, and business development leadership.
Multicultural background in corporate settings provides
a real-world understanding of the importance of sales leadership and
relationship management to the bottom line.
Excellence in handling business development, identifying &
developing new markets, lead generation, client retention and
achieving targets.
Skilled in managing teams to work in sync with corporate set
parameters & motivating them for achieving business and
individual goals.
Resourceful at maintaining relationships with clients to achieve
quality product and service norms by resolving their service related
critical issues.
Always passionate about hitting sales targets & numbers.
Handled key accounts like TATA Motors, Volkswagen, Mercedes,
Volvo Eicher, Bridgestone, FIAT, ITC, Asian Paints, John Deere,
Indian Railways & Defence.
Successfully handled sales for different territories like Pune (ROM),
Goa & Madhya Pradesh.
SKILLS
Institutional sales Channel Management
New Business Development Sales & Marketing

Business Manager-Pune Key Account Management B2B Sales Operations

IFB Appliances.
12/2018 – 03/2020 Pune
Industrial sales Team management CRM
IFB (German MNC) is well known manufacturer of home
appliances, consumer durables, AC & automotive parts.
Developed sales & marketing plans/scheme to build Institutional sales Channel Management
consumer preference and driving volumes against
competitors like LG, Whirlpool, and Electrolux etc.
TECHNICAL SKILLS
Successfully handled business for commercial & Operating System:
industrial products (consumer durable) of IFB in XP, Vista, 7, 8, 8.1, 10
Maharashtra region.
Package:
Successfully increased market share by 20% by MS Office, SPSS, Internet Application
tapping major dealers & distributors.

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WORK EXPERIENCE
Achieved monthly, quarterly & annual targets based on
volume as well as value.
Conducted sales presentations and visited to the clients to
close the deal. Managed channel members and improved the
sales in the distribution channel.
Facilitated a team in Maharashtra by giving them guidance
& support so that they achieve individual targets
Built and maintained healthy business relations with corporate
clients, ensuring high customer satisfaction matrices by
achieving delivery & service quality norms.
CERTIFICATES/
PROFESSIONAL COURSES
SPIN selling by Stratecent Consulting. (Approved by London
Business School)
Leadership Development Programme by Stratecent
Consulting.(Approved by London Business School)
Certification programme on Innovation by La Salle Matrix
Thinking.(Australia)
Intensive program on Business Etiquette and
Grooming by Mr. Minocher Patel.

Identified & appointed financially strong and reliable Exposure in Six Sigma.
channel partners, resulting in deeper market penetration
and improving market share.
Managed incoming sales leads and ensured subsequent PROJECTS
sales are completed within a timely efficient manner and
within agreed KPIs. Title: Study on Acceptance of VOIP (Voice Over Internet
Protocol) Services
Organization: Oxygen Technologies | Location: Pune | Period: 1
Senior Territory Manager-Pune month
Johnson Diversey India Pvt. Ltd. Description: Acted as the Team Leader of sales team under the
Regional Head.
03/2012 – 12/2018 Pune, Goa & M.P.
Interacted with corporate & individual customers for selling VOIP
Diversey (US MNC ) earlier a part of Hindustan Uniliver is into
plans.
industrial machines & chemicals | Growth Path: Territory Manager
(2012- 2015) -> Sr.Territory Manager (2015- 2018) Administered potential customers for generation of sales leads.
Evaluated awareness and level of acceptance of VOIP services.
Handled sales of Industrial equipments/chemicals in areas like
Pune-ROM, Goa & MP.
Title: Consumer Behaviour towards Different Brands in
Managed industrial and corporate clients for business
Snacks Industry
development.
Organization: ITC (Bingo)| Location: Pune | Period: 1 week
Generated many leads from cold calls, existing network, online
sources and closed acquired many customers. Description: Studied about consumer behaviour, taste preferences &
analysed various brands.
Efficiently introduced new products & services by cross & range
selling which resulted in revenue growth.
Recognized for holding individual sales & account
achievements of 100% by taking initiatives to explore new
market segments measures. EXTRACURRICULAR ACTIVITIES
Increased distributor & channel members and improved the
sales in distribution channel. Consistently achieved volume Recognized as the Best Marketing Student in college
growth and year on year growth.
Participated in Summer’s internship presentation at
PUMBA in 2009; The mobile store case study in
Business Development Manager college; 10,000 meter race at National & State Levels.
Heliac Energy Pvt. Ltd.
04/2010 – 03/2012 Pune Received a Silver Medal for winning the football match
Achieved territory Sales Targets through leading the sales
group to sign new business with definition of prospects, Organized and coordinated several events as the Sports
preparation of sale & technical proposal, make presentation and Captain of school.
build relationship. Achieved monthly and annual sales targets.
Evaluated competitors in terms of market share, product
offering, recognizable strategies, and advertising efforts to
determine strategies that would strengthen our company’s LANGUAGES
presence in those areas.
Supported in pricing & product presentation as per market English
clients
Hindi

EDUCATION
PGDM in Marketing | 2010
Indira School of Business Studies, Pune. INTERESTS
Travelling Music
B.Sc. in Biotechnology | 2008
D.A.V.V, Indore. Social Networking Reading

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