Professional Documents
Culture Documents
Tel: 09171575191
Executive
•
Summary
We offer limited edition luxury furniture displays and
accessories made by ethnic women from Palawan.
• We operate the manufacturing of luxury home decors
and accessories.
• Our target audience are women (mostly), ages 21 to
60+ with medium to high socio-economic status.
Executive
•
Summary
We would like to expand our business more by
opening more stores so that our products will reach
more audience.
• With Aldrich Bunyi, the CEO of our company, and all
the staffs and employees we have see a bright future
ahead of usas we plan the next step for our expansion
of business.
Executive
•
Summary
We need investments of 12 million pesos to expand
our company’s business.
• The money will be used for opening more stores,
capital for manufacturing our products, and importing
and showcasing them to international market.
• With more products and stores/platforms to sell we
will generate more profit.
Business
•
•
Descrription
Our company was established August 19, 2021
We, especially our CEO got inspired with the beauty of
Palawan and their majestic different ethnic tribes
handicrafts and cultural pieces.
• Our company started when our CEO traveled to
Palawan. He is a young entrepreneur with idealistic
thinking. With the right amount of passion he
partnered with the ethnic groups in Palawan to make
luxury pieces that are now distributed all around the
world.
Mission
ethnicStatement
• Goals: To promote Philippine culture of different
groups in Palawan and to become one of the
most popular local luxury brand in the Philippines.
P15,000
P12,000
Marketing Plan
• With the use of social media, we will garner audience
interest with our products posted in different social
media apps.
• We will showcase our products with different local
brand festivals or cultural product fairs and display
some of our products in museum as part of their
displays.
Marketing Plan
• With our ambassadress and many other celebrities who
promoted our products our company’s business will
gain more publicity.
BRAND
AMBASSADR
ESS
Heart Evangelista
Celebrity
Endorsers