MODELS OF

COMMUNICATION
GROUP 2
WHAT IS MODELS OF
COMMUNICATION?
- is a pictorial representation of the
communication process, diagram,
thoughts, or concepts through
diagram etc.
Topic Outline
A SCHANNON WEAVER MODEL

B SCHRAMM`S MODEL

C TRANSACTIONAL MODEL

D INTERMEDIARY/GATEKEEPER
MODEL
SCHANNON WEAVER
MODEL
SCHANNON WEAVER MODEL

is a one way communication

process and is the Mother of all
models.
 SHANNON WEAVER MODEL

Information Transmitter Receiver Destination

Channel
Source (Encoder) (Decoder)

Message Signal Sent Signal Received Message

Noise
SCHRAMM`S
MODEL
 Schramm`s Model
is a two way process of
communication which two
people are talking to one
another.
 SCHRAMM`S MODEL

Message

Encoder Decoder
Interpreter Interpreter
Decoder Encoder
Message
Transactional Model of
Communication
Transactional Model

is a circular process of
communication, which there
are many senders and receivers
that are actively participating
 Transactional Model
NOISE NOISE
Fields of Fields of
Experience CHANNEL OF FEEDBACK Experience

CHANNEL
SENDER & RECEIVER &
RECEIVER SENDER
MESSAGE

CHANNEL
CHANNEL OF FEEDBACK

NOISE NOISE

NOISE
 Intermediary
Gatekeeper Model of
Communication
 Intermediary Gatekeeper

is the choosing criteria which is used

to select information to be given in
the media or blocking unwanted
things or messages.
 Intermediary Gatekeeper

SPEAKER GATEKEEPER SPEAKER

THANK YOU!