ENGINEERING TECHNOLOGY FACULTY

ENTREPRENEURSHIP (BNP 21502)

SECTION 2
SEMESTER I SESSION 2019/2020

GROUP ASSIGNMENT
PREPARED BY:

NAME MATRIC NO.

1. HUAN KOK WEI AN170287

2. NURUL AINA SHASHA BINTI JA’AFAR AN170043

3. NURUL FILZATI BINTI JAMALUDIN AN170127

4. NUR NADIA AMIRA BINTI SALAMIT AN170224

5. NUR FARINA MAISARAH BINTI MD FADZIL AN170143

6. CHAN YOKE NING AN170000

LECTURER NAME:
EN. ABD SUKOR BIN SARIF
Ts. Dr. MOHD ARIF BIN ROSLI

SUBMIT DATE:

15 NOVEMBER 2019
Date:
1-11-2019
Business Model Canvas
Key Partners Key Activities
 Restaurants, food stalls  Partnership with
and franchises restaurants, food stalls
 Delivery persons and franchises.
 Employ delivery
persons
 Organize and manage
orders
 Process transactions
Key Resources
 Foods from restaurants
or food stalls
 Communication
technology
 Delivery persons
Cost Structure
 Set-up and operation cost for communication technology and servers
 Salaries for permanent employees
 Payments to runners
Value Proposition Customer Relationships Customer Segments
Users  Social media Users
 Wide variety of food  Mobile apps  People who are not free
can be delivered  Review, rating and to go get food
 Reasonable charges on feedback  People who want to eat
each order wide variety of food at
 Fast delivery time home
 People who no
Food stalls / restaurants transportation
 Expand customers base  People who don’t want
to stuck in traffic for
Runners Channels meal
 Earn extra secondary  Websites
income  Mobile apps Food stalls / restaurants
 Food stall / restaurant  Food stall or restaurant
that want to rise its
popularity
 Food stall or restaurant
that want to increase
profit
Revenue Streams
 Delivery fee applied on each order
 Commission fee charged on food stall / restaurant
 COMPANY PROFILE

General Business Information

 Business Name: foodpanda

 Head Office Address: Berlin, Germany and Chan Sow Lin, Kuala Lumpur,
Federal Territory of Kuala Lumpur, Malaysia (Malaysia branch)
 Phone Number: 0154-877 0791
 Website Address: https://www.foodpanda.my/

Business Details

 Date of Creation: March 2012

 Main Areas of Activities of Business: Mobile food delivery marketplace
 Main Products & Services: Allows users to select from local restaurants and
place orders via its mobile applications as well as its websites
 Principal Customer Industries and Geographies: Operating in 40 countries and
territories

Company Logo

Figure 1: Company Logo