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IV. Procedure A. Motivation
DIRECTIONS: Give at least four characteristics of a trend that you can hypothesize anchored
from our previous lessons.
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B. Readings
Exercise 1:
Let’s check your memory. Enumerate and describe the five characteristics of a trend in fashion
design.
Characteristic Describe/Explain
1.
2.
3.
4.
6.
Exercise 2:
DIRECTIONS: With the given illustrations, give your own explanation about the concept being
presented in 3 to 5 sentences only.
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Readings
IDENTIFY PARTS OF A WHOLE
Definition of part and whole
According to Merriam Webster’s dictionary, part is one of the often indefinite subdivisions into
which something is regarded as divided and which together constitute the whole. On the other hand,
whole means something constituting a complex unity: a coherent system or organization of parts or
working together as whole. It shows the totality of the pieces and segments that somehow we
consider as parts. We can identify that something is part of a whole if we know what all is that
something about.
Let’s try to review the illustrations in activity number one. If, the whole of those objects we’re not
given, how can we identify its concept and meaning? On the other, if it is only the part was given
unsurprisingly, we have difficulty upon knowing what to conceptualize.
Conversely, Michael Herban (2015) defined the term fad as something that quickly gains popularity
and may fade just as quickly and sometimes not quick enough. In contrary, trends are a bit slower
paced but represent something that is occurring on a much wider scale than a fad.
Examples of fads are clothing, foods, exercises, hairstyle, language all areas that are subject to fads.
High waist jeans are definitely a picture of a fad. It is fleeting and often last a season but may carry
over a couple years. This does not mean we ignore it, indeed we do need to be aware of it,
especially if we deal with populations who may be subject to following it.
Haberman (2015) made mentioned that fashion, language, and behavior have an effect on the
workplace regardless of how fleeting they may be. Fads are often heavily driven by social media
today, it really does. It was considered that social media is a fad which evolve into a macro trend if
not a megatrend. Thus, fad is part of the evolution of creating a whole trend. It was being attested
by Naisbit (2006), he said that fads are normally micro-trends that exist under the umbrella of an
actual trend. With this, we can consider that fad is indeed a part of the development of a trend.
The moment a certain fad will continuously develop, it will turn to becoming a trend which will last
a long period of time. Along with this, you need to know when does mobile communication started
and what is its current status?
Since 1983, cell phones have evolved immensely both in design and function. Since it was invented
it became a fad and as it continuously evolved it became a trend. Fad, because only a specific
segment of a market adopted it before especially those who are elite individuals or those who
belong to the middle class in the pyramidal division in our society. Meanwhile, it became trend as it
brought broad impact to most if not all today. The development of mobile phone shows permanent
alteration of innovation’s landscape which people are driven to follow, adopt, and make a lifestyle.
In 2009, mobile phones became vital to North Americans as they have been to Asians. You can
always see what is coming to store shelves in the next six months every year by looking at the
models that are currently available in Japan.
Exercise 3:
DIRECTIONS: In 2-3 sentences, define part and whole. Explain their individual concept based
from the discussion. Write your answer inside the box given below.
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Application/ Directions: Using the box given below, draw a family picture that will illustrate your general
Assessment learning about our topic. Briefly discuss your part in your family.
FAMILY TREE
Prepared by:
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