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1.

Executive Statement…
2. Table of Content…
 Plan context –
o Current Problem
o Our Offerings / App Snippets, Brief description
3. Current Problem – (Presentation?)………shivam.. new ppt Supriya
4. Our Offerings / App Snippets, Brief description……….new ppt Supriya
 User signing up trajectory
o Creating account/ login directly with google/ facebook
o Plan subscription – sign up- page - include perks here, Choosing type - dry
cleaning and laundry, easy wash, include ironing, normal wash, easy wash,
woollens, frequency of washing – continuous/ on-demand, scheduling pick
up delivery slot, order status, bill snippet, Help us improve – feedback and
contact us info
o Include for both
5. Market Analysis
 Graph 1 – Population breakup over different clusters – students (PGP1 & PGP2),
xPGP, PhD, resident faculty and staff
 Graph 2 - Hostel location from current laundry facility vs how (ek do banda extra
rakhenge), delivery before and after map – ariel view of IIMB/ architectural plan oif
IIMB
 Think what else to put here
6. Operating Plan….. Supriya
 Delivery system – Dedicated person to pick and return clothes at your doorstep
(Representation?)
 Our staff – work distribution for special washing & normal washing, deliveries
 Renting washing machines from IIMB (how many?)
 Setting up a dry-cleaning facility
7. Marketing Plan…Supriya
 Channels where we will market
 Laundry bags kept in room, QR coded and locked
8. Financial Plan
 Revenue……shivam
o Term-wise revenue for all washes (estimate no. of washes)
o PGPs, PhDs, Faculties & Staffs (clusters) spending estimate
 Cost……..shivam
o Licenses/permits
o Construction/remodeling of the space
o Equipments - dry cleaning machine, ironing machines
o Lease/rental cost (inside IIM B premise)
o Utilities (sewer, water and electric) - monthly charges
o insurance (fire, theft and liability)
o Employee salary (account for monetary costs)
o Door-to door Delivery cost – auto (bike won’t be able to carry many bags)
o App development and website
o Bulk laundry bags
o Machine maintenance
 Profit Analysis…….shivam
o Break-even point
o ROI (Return on Investment)
 Future projections
9. Social aspect
 X%-> will be allocated to children’s education

Salary
Csr
Rental
Delivery –
Effluent water treatment electricity charges
Storage tankers

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