Executive Summary

The Bubble Was Express Company is a 24/7 operating laundry (washing, drying, folding

and optional ironing) service dedicated to the customer’s highest satisfaction by offering

reliable machines that gives a pristine and cozy atmosphere at a wallet friendly price.

Our Mission: To furnish an accessible laundry shop with top-notch, polished and

exceptional services.

Our Vision: To be the leading laundry service provider in constant pursuit of excellence

and shall remain a trusted and dependable shop.

Our Goals: Produce the promised quality services maintaining a high standard work

force that yields first class service.

Location: The potential business will be established as an independent shop located in

Sabang, Danao City, with a low to middle class neighborhood convenient for getting

services. Furthermore, the location has different apartment complexes located within

the area of the shop. In a addition, this laundry shop will be the sole business offering

laundry services for the residences and boarders nearby. This means, there will be no

potential competitor.
 Organization and Management

Owner

Jeashel Pevida

Finance and
Laundry Laundry
Administration Marketing Officer
Manager Attendant
Officer
Danica Jean Leah Patricia Go
Flory Mae Gudia Joan Pantonial
Calzada

Folding and
Dry Cleaning Packing Worker
Ironing Worker
Worker
Nathalie Gree
Alexandra Maxine
Relibeth Cuerda Uytico
Bulac
 Survey Questionnaire

Name(Optional):
Family/Personal Income:
Instruction: Put a (/) check mark whether your answer is YES or NO.
1.) How often do you do your laundry/ have your laundry done?
Once a week Thrice a week

Twice a week Everyday

2.) Do you prefer traditional washing or Instant laundry services?

Traditional Washing Laundry services

3.) How do you normally have your laundry done?

I do my laundry Laundry services

4.) Have you tried taking laundry services?

Yes No

5.) If yes, for what reason?

School Lack of water supply

Work Laziness

6.) If no, for what reason?

I prefer to wash my clothes.

I don’t trust other people washing my clothes.

I can’t afford it.

7.) What laundry powder/soap do you usually use? (Check 1-2 choices only)

Tide Surf

Ariel Champion

Breeze Others (please specify):

8.) If you avail a laundry service, what clothes will you prefer to bring?

White clothes

Colored clothes

Both

9. Do you want your clothes washed and ironed?

Yes No

10.) Will you be willing to avail Laundry Services, if there will be a Laundry Shop built in
the neighborhood?

Yes No
 Company Description

Bubble Wash Express is a laundry service company that washes fold and

iron clothes. It addresses the customer’s desire to have their laundry wash thoroughly,

fold neatly and iron without a glint of stretch and cottons of the fabric overlapping the

entire cloth.

The Bubble Wash Express’s laundry shop service is located in Sabang,

Danao City, Cebu near Cebu Technological University-Danao wherein people in the

area especially regular workers and college students wishes to have a laundry service

in the neighborhood to take care of their laundry.

The company exercises a strong, customer approach by fulfilling the wants

and needs of the customer and promotes an eco-friendly service excluding harmful

chemicals. Bubble Wash Express hired the finest laundry workers who had the skills

and experience and staff that are meticulous on providing a well—ventilated and strict

management of the shop to carry out a quick and timely service.

 Service or Product Line

I. Services

Bubble Wash Express is a full service laundry shop operating 24/7. There

are 25 washers and 15 dryers functional on full hours. We offer the following services:

 Washing

 Drying

 Folding

 Laundry Supplies

 Ironing(Extra charges)

Washing is done by our skilled workers providing you the assurance of

reliability and quality services. Upon purchasing our services, drying, folding and

laundry supplies will automatically be part of your payment. Ironing service is the only

service with separate payment.

II. Competitive Comparison

Bubble Wash Express will be the first laundry services in Sabang, Danao

City. As a pioneering laundry shop, we will meet the expectations of the people for our

business , Our services requires vast knowledge and experience of workers to perfectly

operate our services. This is something that we confidently have. Bubble Wash Express

sets itself apart from competition in terms of convenience and homey atmosphere.
 III. Future Services

We will establish a pick-up and delivery system for the convenience of our

customer. We will open an online service for reservations. This will notify the customer

about our services. This can also be used as a tool to message us for the pick-up and

delivery system as well as other services.

Marketing Strategy

ADVERTISING WEEKENDS HOLIDAY OTHERS MARKET

RESEARCH

Online Page Every Saturday and Every May 1(Labor On the opening,
Sunday, customers Day), customers can Bubble Wash
will get 10% discount avail 25% discount Express gives 20% Surveys
on this certain days. on this day discount to
Flyers customers availing
the service.

Sales
 Right Product
(Laundry
Detergent/Powder
)

Right
Affordable Prices
Communication
SALES
STRATEG
Y

Right
Right Process
Technology