EMMANUEL SYSTEM COLLEGE

OF BULACAN INC.

Sisilad St. Sto. Cristo Pulilan, Bulacan

Name:________________________________________________ Date:_____________

Strand/Section:__________________________________________ Score: _____________

Instructor: Ms. Ma. Darlene Joy V. Desacula

EVENTS MANAGEMENT NC III

QUARTER 1
MODULE 6 LESSON 6
Use Relevant Technology

OBJECTIVES:

1. Identify the Management concepts, Role of Technologies In Event Management

2. Determine the relevant technology
3. Analyze Maintain/enhance relevant technology

DISCUSSION
The Role Of Technologies In Event Management

Event management is a tool that can be used by all businesses to organize successful events. In
event management, project management is used to make sure that every event is successful.
Here's how:
Planning large events can be demanding. It requires an event manager to make sure that every
part of the event is properly taken care of so that everything can go smoothly. It involves:

Planning the Event

Budgeting
Choosing the Venue
Getting Permits
Transportation
Entertainment
Catering
Security

Various technologies make it easier for event managers to organize great conferences and
meetings. For some time now, event planners have been using technology to some extent;
however, the use of event management technology is increasing with more applications that can
be used.

How Technology Is Changing Event Management

The introduction of event management tools has made it easier for event managers to do their
work. There are so many event management apps that you can use to simplify how you plan for
any type of event. These apps can help you better plan events so that everything goes as planned.
Here are some ways technology can make event planning more efficient:

#1 Save Time
Event management software can help you focus on the most important aspects of planning. The
software arranges data for you so that it is easy for you to use. This way you will not waste time
arranging anything. You can immediately start working on the key parts of the event.

#2 Cost-Effective
With the use of event planning tools, you can track how much you spend on each event you plan.
You can also compare the amount spent on an event to previous similar events. In this way, you
will be able to analyze the areas where you can make cuts so that in the future you can spend less
on planning similar events.

#3 Better Communication
Because everyone gets to work on the same platform, it is easier for all parties taking part in the
planning of an event to collaborate with one another. Proper communication is a key factor that
determines whether or not an event will be successful.

#4 Better Networking
Social media can be used in many fields. When it comes to event management, social media is
making it easier for people to share their experiences and event planners can easily get feedback
from attendees. This is a great way of making improvements for future events.

Apart from this, social media marketing is a great tool for advertising an event. The number of
people on social media platforms makes it a great place for advertising an event. Thanks to social
media you can reach people from all across the world, a task that would be very difficult if not
for technology. Attendees can share your event with other people, which will help with
advertising.

#5 Better Planning
Through crowd shaping, you can collect data about attendees in order to improve the event. This
data is collected via social media platforms or event management apps. Technology also means
that you can use attendee-self-service systems, which will allow you to spend less on events.

Technologies that are taking over the event planning industry include:

Event Management Apps

Social Media
Email Marketing
Marketing Automation
Live Streaming
Email marketing is a great tool for promoting any event. When combined with marketing
automation, email marketing can help an event planner to send more personalized emails about
an event. As the use of virtual reality continues to grow, it will become a major tool used in
event management.

Conclusion
Event management technologies can help to enhance the experience of attendees. Technology
makes the work of an event manager easier and allows them to focus on the main parts of an
event. It helps in all aspects ranging from attendee satisfaction to project management so make
sure to try it out at your next event!

Discover top event technology trends for planners and venues alike:

1. Live translation
Through the rise of virtual events, planners have been able to extend their reach and scale their
events to a wider audience. However, one of the most challenging factors to overcome is the
language barrier.

2. QR codes
“If you’d asked me in 2019 the value of QR codes, I probably would have thought that they were
on the way out as a failed fad,” said Select Software Reviews CEO Phil Strazzulla in an
interview with Social Tables.

3.. Virtual reality

“Virtual forums have become reality,” Fluix Marketing Manager Maxim Levichev told Social
Tables.

He shared a recent experience with an event that went from in-person to online during
quarantine. “Instead of renting an event platform in Paris, which probably costs money, the
event’s managers sent VR sets (Facebook Oculus) to all speakers and created 3D avatars for
them. The event was breathtaking and even those who were watching the translation afterward
were impressed by the online organization.”

4. Holograms
Holograms are not just for the Jetsons anymore. Moving forward, holograms will be used to
dazzle attendees, educate potential partners, and demonstrate products to buyers in ways not
many people have seen before. According to Event Works 4D, a leading video production house
in Ohio, they provide “3D holographic mixed reality displays, life-scale holographic
presentations, and immersive holographic speaker support” for events large and small.

5. Digital Photo Booth se virtual photo booths to snap branded photos, GIFs,
Boomerangs, and short videos of attendees both in-person and online. This increases
branded channel engagement. It’s also useful for improving organic SEO when paired
with auto-generated captions and event hashtags. 
ACTIVITY

Paste a picture of a example of relevant technology in events management, explain how it can be
helpful for the events.

References:

https://www.socialtables.com/blog/event-technology/event-technology-trends/

Ms. Ma. Darlene Joy V. Desacula

Prepared by: