Vikas Dhir
achieving business goals in highly competitive markets. Having
2021 – till
date
Contact
Address
A1403, IDR, ASF Insignia,
Gwal Pahari, Gurugram
Phone
961 960 6617
E-mail
vikas.dhir@icloud.com
LinkedIn
https://www.linkedin.com/i
n/vikas-dhir-21aa1139/
Skills
Channel sales I
Distribution management
Category management
Marketing management
B2B/Key accounts
management
Vendor management
Self-starter business manager offering Nine years of proven success in
outstanding knowledge of the apparels, accessories & home category
business in India. Broad background in channel management, Key
accounts management & Vendor management.
Work History
Manager - Sales
OCM Private Limited, Noida
 Responsible for channel partner’s sales and key
accounts management.
 Established Apparel and KPKB sales channel from
scratch.
 Budgeting & strategy formation to drive sales. Also
having Profit & loss account responsibility.
 Plan promotional material as per market requirements
and launch campaigns.
 Development of go- to- market (GTM) plans for assign
territory and presents these to internal and external
stakeholders.
 Handling a products in textile and apparel category &
mapping market for new product introduction.
2017 - 2021 Deputy Manager – Regional Sales Manager
Raymond Limited, New Delhi
 Leading channel sales and key accounts in North India
region and handling Delhi, UP, Haryana and Punjab areas.
 Responsible for business of 700 million INR with continuous
substantial growth through our key Retail, Wholesaler, MBO,
Government and corporate clients.
 Accountable to achieve or exceed Sales Volume, Market
share and Margins (profitability) in the sales territory.
 Introduction of new products (FMCG/Home/Apparels/fabric)
as per Target group requirement such as formal wears and
home textiles.
2014 - 2017 Assistant Manager - Area Sales Manager
Raymond Limited, Thane, Maharashtra
 Managed key channel partners and direct accounts in
uniform and gifting categories of Raymond limited in
 Maharashtra, Karnataka, Odisha & Jharkhand regions.
Software  Handled a business of 230 million INR with continuous
substantial growth.
MS OFFICE
 Drive adoption of new products, promotions or process
across the Region.
SAP

2013 - 2014 Management Trainee - Sourcing & Sales support

Languages Raymond Limited, Thane, Maharashtra

 Created an assortment of products (Fabrics, Apparels &
English accessories) which is in line with the company's Sales and
Margin Plan.

Hindi  Managed vendor relationships - manage supplier/partner

contracts, manage day-to-day relationships, and
negotiate.
Punjabi
 Minimizing lead time for procurement & ensuring meeting
of time deadlines.
 Keeping stocks in control / pipeline / request for refills.

Education

2022 - 2022 Executive Programme in Digital Marketing

Indian institute of management – Jammu

2011 - 2013 MBA: Marketing

International School Of Business & Media - Gurugram

2006 - 2009
BBA: Marketing
Lyallpur Khalsa College - Jalandhar

Accomplishments

 Member of Raymond's leadership Academy 2018-20,

it’s a leadership program for young managers.
 Part of pioneer product introduction team of Brand
Raymond Home & contributed to its business plan
formation.
 Part of Raymond e-Commerce portal development
team.
 I am an international level chess player having
International chess rating of 1901.
.