Professional Documents
Culture Documents
ENTREPRENEURSHIP-12
Section-Daffodil
SECTION : AUTHOR:
Section 1………………..Domdom,Kent
Section 2………………..Anasario, Johnpaul
Section 3………………..Avblay, Nelsam
Section 4………………..Lagunero, Bianca
Section 5,6……………… Amparado, Lagunero
Section 7& 8…………. Amparado
TABLE OF CONTENT
I. Executive Summary
II. Business /Industry Overview
III. Market analysis and competition
IV. Sales and marketing plan
V. Ownership and management plan
VI. Operating plan
VII. Income statement
VIII. Appendices and Exhibits
ENTREPRENEURSHIP-12 (GROUP 5)
The Kent's dessert make you people stress free from our product and to make our buyers
happy and satisfied.
The place where you can only taste the sweetness and delicious desserts you want, Located
only at Laurel St. The dessert comes in different flavors ; our delights so very tasty and
affordable to all buyers. Mostly our targets a person who have a low budgets and assures
them that can afford our dessert. We are very confident enough that our customers will be
satisfied and feel the urge to eat more of our dessert because of it's very delicious desserts.
We will also establishing companies and factories in the world, to get connected around, the
people around the countries and giving them the chance to taste in our dessert.
We expect sales revenue to grow from P1,000, 000 in the first year of operations to P3,000,
000 by the end of third year.
We expect net profits to grow from P300,000 to P800, 000 by year three.
P1,500,000 in startup funding is required for lease costs, renovations, equipment, and
furniture. The principals have P150, 000 in cash and will obtain the rest from commercial
lenders. To make the place a sweet place. For more info please call or text to the owner
Kent L. Domdom 09264510104. Thank you!
KENT'S DESSERT
RECEPTIONIST
SERVICE CREW
CHEF
SECURITY GUARD
Chef
INGREDIENTS :
MANGO SHAKE
Ingredients :
● 2 large Ripes mangoes
● 1½ cups milk
● 1½ tablespoon sugar (or to taste)
● 2-3 ice cubes, optional
Instructions :
1. Wash, peel and chop magoes into small pieces, discard stone. Transfer them to a
blender jar.
2. Add milk, sugar (to taste according to sweetness of mango) amd ice cubes.
3. Blend until smooth and creamy.
SPECIAL HALO-HALO
Ingredients:
PROCURE :
YEMMA CAKE
Ingredients :
125g butter, chopped
PROCEDURE
1.Gently stir evaporated milk, condensed milk, and egg yolks in a deep pan using a whisk.
2.Once done, bring the mixture to a simmer over low heat.
3.Stir regularly to make sure that no clumps are formed.
4.Add the all-purpose cream and the flour slurry and continue to stir until it starts to thicken.
Remove from heat and add butter
KIDS MENU
● Green Salad
Ingredients :
½ cup chopped onion
1 tomato, chopped
Procedure:
Step 1
Place onion and bell pepper in a microwave-safe bowl; heat in microwave on high until
soft, about 1 to 2 minutes. Set aside to cool.
Step 2
Combine onion, bell pepper, salad greens, deli meat, and tomato in a large salad bowl.
Sprinkle with onion powder, garlic powder, salt, and black pepper; toss well to mix.
Step 3
Pour on salad dressing; toss well and serve.
Chocolate Cakes
Oil
Sugar
Eggs
Buttermilk
Vanilla
Unsweetened Cocoa Powder
Flour
Baking Soda + Baking Powder + Salt
Hot Water
Butter
Powdered Sugar
Heavy Cream
Desserts industry in BAIS CITY is from very simple and very affordable to all students,
most of students and teachers who bought in our desserts were said that our dessert is very
delicious, and some of our buyers were said that he/she like because of affordable prices
and delicious desserts. Now in our days we like to eat dessert to enjoy beacuse dessert is
one of our favorite food.
OUR POSITION IN THE INDUSTRY
Our dessert is located in Laurel St. The high density of students,lovers and young
professionals. This Kent's dessert is good and they offered great customers services.
THE COMPETITION
Kent dessert also offers free wifi for customers, good parking for your vehicles and good
customer service.
Kent's dessert offered also the Kids Play set for all kids who come.
Based in our survey we realize that The comment of our customers is that our menu to
satisfying, unique and it inspired us to adapt and add the different styles of our dessert.
________________________________________
Nilgers Micasa Kent's
Halo-halo dessert Desserts
________________________________________
Est. Annual 120,500 150,000 200,000
Revenue
________________________________________
Employees 15 17 20
________________________________________
Price Low Low High
________________________________________
Quality Low Average High
________________________________________
SECTION 4: SALES AND MARKETING PLAN
Marketing Plan
Kent Dessert marketing strategy will be education of the consumer and subsequent
word-of-mouth. We will become known as a unique dining experience as well as a superior
Kent Dessert . Customers will be reached through facing,message, and advertisement
special Promotions.
We will also reach our customers through social media. We will have a facebook page with
our customer’s favorite desserts and recipes. Customers can send us their favorite deserts
they made themselves on our Facebook . If our chef likes the idea she will make it, and bring
the customer in to try our version free of charge. We will also talk to our customers and let
our customers talk to us through Facing and chatting.
ADVERTISEMENT
To minimize our coasts and connect our customers will be watching through our lives, and
listen in our Desserts.
Loyalty and creativity is very needed as business women or men to handle our customers in
a good way.
Advertising through different social media platforms like facebook, instagram, YouTube and
etc. And in the other way to advertise our business, posting poster and etc. We will also use
our accounts to promote our dessert.
GROUP 5:
1.Amparado, Jasmen A.
2.Lagunero, Bianca V.
3.Domdom, Kent L.
4.Anasario, John paul
5.Ablay, Nelsam
OWNERSHIP STRUCTURE
Kent dessert is a private corporation registered in the state of texas. The business is 100%
own by
Amparado, Jasmen 20 class of share
Lagunero, Bianca 20 class of share
Domdom, Kent 20 class of share
Ablay, Nelsam 20 class of share
Anasario, Johnpaul 20 class of share
Amparado-Manager
Domdom- Chef assign
Lagunero- Receptionist assign
Anasario- Service Crew assign
Ablay- Delivery
MANAGEMENT
Owners Amparado, Lagunero, Domdom, Ablay, Anasario will co-manage the business,
atleast three will be represent at all times during open hours. All owners have previous
dessert service management experience and are trained and experienced in cooking
dessert.
SECTION 6:
OPERATING PLAN
Outline the physical requirements of your business, such as retail place, equipment,
inventory and supply needs,labor and etc. For a business such as dessert that requires
custom facilities, specialized equipment, and MULTIPLE EMPLOYEES, the operating plan
needs detail.
FACILITIES
The premises we have chosen are at LAUREL ST.
The space features:
3, 000 Square feet of indoor space
in the modern, will maintained
building in an excellent location.
Approximately 700 Square feet
of outdoor patio space with lackup
racks for bicycles.
Exciting zoning for mall usage.
A three years lease of P4,000/ month
with a Fourth years.
The previous tenant was a mall, and there are existing playkids and eatery facilities already
in place.
STAFFING
EQUIPMENT
TV Php35,000.00
TABLES Php21,000.00
LIGHTS Php15,000.00
OVEN Php7,000.00
CUPS Php5,000.00
SECTION 7
INCOME STATEMENT
Sales Php151, 200,000.00
Less: Pre-operating
Operating Expenses
NET PROFIT
CLASS FLOW
STATEMENT OF CASH FLOWS
OPERATING ACTIVITIES
SSS Php61,000.00
PhilHealth Php15,000.00
Utensils Php4,320.00
INVESTING ACTIVITIES
● EQUIPMENT Php307, 690.00
● UTENSILS Php14, 320.00
● FURNITURE AMD FIXTURES Php15, 000.00
NET CASH PROVIDED (USEDBY) IA Php316, 010.00
FINANCIAL ACTIVITIES
Initial Investment Php823, 043.00
Net Cash Provided (usedby) FA Php823, 043.00
Inventory Php18,140.00
Supplies jh
Furniture Php15,000.00
Equipment Php
TOTAL ASSETS
LIABILITIES
e4ertr
SECTION 8
Name:Domdom, Kent
Address: Kapinyahan, Bais City
Email:domdomkent@gmail.com
Fb. Acc:Kent Lopez Domdom II
Sex:Male
Name:Anasario, Johnpaul
Address:Juan Luna Brgy. ll
Email:anasariojohnpaul417@gmail.com
Fb. Acc:Johnpaul Anasario
Sex:Male
Name:Ablay, Nelsam
Address:RiverSide Bais City
Email:nelsam_ablay@yahoo.com
Fb. Acc: Nelsam Ablay
Sex:Male