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Detailed lesson plan about Propaganda techniques

English (Tanauan Institute, Inc.)

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LESSON PLAN IN ENGLISH (GRADE 8)


I. Objectives :
At the end of the lesson, the student should be able to:
1. identify the different propaganda techniques,
2. realize the importance of propaganda techniques in consumer
response
3. apply propaganda techniques in promoting a products.
II. Subject Matter
Topic: Propaganda Techniques
Materials: Slide Decks, Pen and Paper
Reference: 1. K to 12 Curriculum G, p.173-177
2. Lesson Exemplar, Tayabas Division

Teacher’s Activity Student’s Activity


PRELIMINARY ACTIVITY
A. PRAYER
“Everybody stand and let us start “Let’s bow our head and feel the
our day with a prayer.” presence of the Lord. Heavenly Father,
grant me each day the desire to do my
best. To grow mentally and morally, as
well as physically, To be kind and
helpful to my classmates and teachers,
help me to be a good sport and smile
when I lose as well as when I win, teach
me the value of true friendship, help
me always to conduct myself so as to
bring credit to my school. Amen!”

B.GREETINGS
“Good Morning Class! How are you “Good Morning Ma’am! We’re
today?” great.”

C.CHECKING OF ATTENDANCE
“That’s good to know.”
“Before taking your seats, I want you “None Ma’am”
to look around and pick those pieces
of trashes under your chairs, throw
those in the trash bin. Arrange your
chairs horizontally and vertically
aligned.”

“Are everybody in their seats


already? Now, look to your right and “Yes Ma’am.”
then to your left.”
“Have you noticed someone
missing?” “None Ma’am”
“Well then that’s great, there are no
absentees for today.”

D. REVIEW

“For now let’s have a review of what we “About Bias/es”


have tackled last meeting.” What was
that again?

“And what is bias?” “Biases usually described as unfair,


partial or discrimination.”
“Excellent! It seems that you really
understand our last topic.”

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MOTIVATION/ACTIVITY:
ACTIVITY 1: YOUR TAGLINE SOUNDS
FAMILIAR

“Class, before we proceed to our


discussion, first let’s have a game
entitled “Your Tagline Sounds
Familiar”.

“Read the Game Mechanics, Game Mechanics:


Melany.”
 The class will be divided into 3
groups.
 Each group will receive pieces of
paper and a marker.
 The task of the group is to guess
the name of the television
commercial based on the tagline
that will be flashed on the screen.

“Thank you, Melany.”


“Yes, Ma’am”
“Class, are the mechanics clear?”
(The student will form three groups)
“Count 1, 2, 3 for your groupings”
“Yes, Ma’am we are ready”
“OK, let’s start!”
“Are you ready?”
Tagline TV Commercial

“We Find Ways”

“The Milkiest
Ever”

“Batang May
Laban”

“Better Stain
Removal in 1
Wash”

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“It’s Finger
Lickin Good”

“Now, what can you say about the “Ma’am what we have done was
activity we had?” guessing the product based on the
given taglines and those where
seen in television commercials.”

“Correct, those were commercials.”

I. ACTIVITY 2: Let’s Watch and


Evaluate

Student’s Answer:
Processing Questions:
“I have observed the commercial is
1. What did you observe in the
presented commercial? promoting a product.”

“Correct, very good and the product is?” “Detergent Powder, Breeze.”

2. Do the commercial affect you in “Yes Ma’am, I was moved by the


different ways? video, in how they present the
commercial using mother and child
in school.”
3. What do you think is the purpose of
the video that you have watched?
“I think the purpose is to persuade
buyers.”

4. Did the commercial “Yes Ma’am, because they have


persuade/encourage you to buy or presented a very catchy
patronize their product? commercial.”

II. ANALYSIS:

“Based on your answers to the given


questions what do you think is our Student’s Answer:
topic for today?” Commercial
Marketing
“Great! Today, we will be discussing Propaganda
about Propaganda and Propaganda
Techniques.”

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Propaganda is a dissemination of
information – facts, arguments, rumors,
half-truths or lies to influence public
opinion.

Propaganda Techniques

Bandwagon
 You are attracted and
convinced to use a product or
join an activity because
“everyone” is doing it.

Plain Folks
 It uses ordinary people as
endorsers to show that the
product is being used by
usual persons

Testimonial
 A famous person or celebrity
endorses the product to give
testimony and influence the
people

Name Calling
 A technique that persuades
you to avail the product or
service because of the
negative image it crates
against another product or
service.

Appeal to Fear
 It scares or frightens
consumers so that they will
either patronize or avoid the
product or service.
III. ABSTRACTION:
ACTIVITY 3: TIKTOK BATTLE

“Let’s have an activity entitled


“TIKTOK BATTLE”

Instructions:
1. The students will be in the same
group.
2. Each group will pick from the
following products:
a. Face Mask
b. Alcohol
c. Thermal Scanner
3. The students will promote the
product by a tiktok presentation.
4. They will use the tiktok sound given.
5. They will be given 5 minutes to
prepare.
6. The group will be graded based on
the given criteria below:

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Criteria Points
Presentation +
5 “As a consumer, it is very important to
Impact
know the propaganda techniques for us
Cooperation 5 to be able to choose or buy wisely.”
TOTAL 10 Points

Processing Question:
As a consumer, who buys goods and
other products, what do you think is the
importance of knowing propaganda Instructions:
technique? 1. The students will use the same
IV. APPLICATION: groupings in the first activity.
ACTIVITY 4: #LOVE LOCAL 2. Each group will think of a local
product from their respective
“Let’s have another activity, entitled barangays that you will promote.
“#LOVE LOCAL” 3. They will promote the chosen local
product based on the propaganda
technique that they will pick.
5. They will be given 5 minutes to
prepare and 2 minutes to present their
output.
6. They will be graded based on the
given criteria below:

Criteria Points
Highlighting the
5
propaganda technique
Presentation + Impact 5
Cooperation 5
TOTAL 15 Points
EVALUATION:
DIRECTION: Identify the type of propaganda technique used in the following
pictures or images: Write the letter of your answer on ¼ sheet of paper.

Picture/Image Propaganda Technique

A. Name Calling
B. Bandwagon
C. Plain Folks

A. Bandwagon
B. Name Calling
C. Testimonial

A. Testimonial
B. Appeal to Fear
C. Bandwagon

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A. Testimonial
B. Bandwagon
C. Plain Folks

A. Testimonial
B. Appeal to Fear
C. Bandwagon

Assignment:

With the things you have learned today, write an essay why do we need not to buy or
to buy a product even though it is a very famous one. Write it on a half sheet of
paper crosswise.

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