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Random Sampling,
Parameter and
Statistics
PROBABILITY
GROUP 3
AND STATISTICS
 What is
Random
Sampling?
Random
Sampling
is a sampling method of choosing from the population
wherein every sample has an equal chance of being
selected. Accurate data can be collected using random
sampling techniques.

2 types of Probability:
Probability
Non-Probability
TYPES OF RANDOM
SAMPLING
SIMPLE RANDOM SYSTEMATIC RANDOM
STRATIFIED SAMPLING
SAMPLING SAMPLING researchers divide subjects into
most basic random sampling a probability sampling method subgroups called strata based on
wherein each element in the where researchers select characteristics that they share
population has an equal members of the population at a (e.g., race, gender, educational
probability of being selected. regular interval – for example, by attainment). Once divided, each
selecting every 15th person on a subgroup is randomly sampled
list of the population. using another probability
sampling method.

CLUSTER SAMPLING
researchers divide subjects into subgroups called
strata based on characteristics that they share (e.g.,
race, gender, educational attainment). Once divided,
each subgroup is randomly sampled using another
probability sampling method.
 Convinience Snowball
Sampling Sampling
Convenience sampling is a non-probability Snowball sampling is a
sampling method where units are selected recruitment technique in which
for inclusion in the sample because they are research participants are
the easiest for the researcher to access. This
asked to assist researchers in
can be due to geographical proximity,
identifying other potential
availability at a given time, or willingness to
subjects.
participate in the research.
Parameter
and Statistics
Parameter - is the measurement or quantity that describes
the population.
Statistics - the measurement or quantity that describes the
sample