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Entrepreneurship in Tourism and Hospitality
Entrepreneurship in Tourism and Hospitality
Sector :
Qualification Title : Diploma Course Human Relations Management Technology
Unit of Competency :
Module Title : ENTREPRENEURSHIP IN TOURISM AND HOSPITALITY
Learning Outcomes:
1. Describe and apply theories of entrepreneurial activities and processes
2. Discuss personal, sociological and environmental antecedents to the entrepreneurial process
3. Analyze the role of opportunity recognition, innovation and creativity in the entrepreneurial process
4. Critically analyze a business start-up in the light of entrepreneurial theory
5. Identify contemporary entrepreneurship issues including pertinent management, HRM, operational, financial and legal
issues in the pre and start-up phase of venture creation
6. Develop a business plan
A. INTRODUCTION:
This course is designated to enhance the knowledge, skills and attitude in the aspect of entrepreneurship in
tourism industry.
B. LEARNING ACTIVITIES
Learning
Methods Presentation Practice Feedback Resources Time
Content
Discuss the topic:
Environmental The Check the Text book on
influences on Interactive Environmental trainees answers Entrepreneurshi
Short Quiz 4 hours
entrepreneurshi Discussion influences that and record their p in tourism and
p affects the scores hospitality
entrepreneurship
Planning the Interactive Read/ Discuss the Short Quiz Check the Text book on 7 hours
new venture topic: Planning the trainees answers Entrepreneurshi
New Venture in and record their
Discussion p in tourism and
starting a scores hospitality
Business
Check the Text book on
Types of Legal Interactive Discuss the Types trainees answers Entrepreneurshi
Short Quiz 8 hours
Business Discussion of Legal Business and record their p in tourism and
scores hospitality
Check the Text book on
Legal and Interactive Discuss Legal and Short Quiz trainees answers Entrepreneurshi 8 hours
Financial Issues Discussion Financial Issues and record their p in tourism and
during start-up during start-up scores hospitality
Check the 6 hours
Text book on
Entry Strategies Discuss Entry trainees answers
Interactive Short-Quiz Entrepreneurshi
for the new Strategies for the and record their
Discussion p in tourism and
venture new venture scores hospitality
C. ASSESSMENT PLAN:
PERFORMANCE TEST: Trainees will be asked to make their own business plan
D. TEACHER REFLECTION OF THE SESSION: