Company Name: Special Puto Rice Date: January 27, 2024

Created By: Adrian P. Banite Industry Type: Marketing

Puto rice as we all know it is one of the most common delicacies here in
Philippines. Its been part of our culture and it is the favorite taste of all
people was worked by companions who love organization’s, since they
Company Profile need individuals to taste their work to impart the amusing to one another,
when you taste it you will genuinely be cheerful and fill you heart with
joy.

To be recognized as delicacies that is not only for Filipino’s but also for
other nationalities of all ages. The Special Puto Rice expanding its
operation in different places.
Vision Statement

To serve the community by providing a traditional and great tasting food

with new flavors that will never be outdated to everyone. It also aim to
Mission Statement provide friendly service, quality foods, and unique products within the
community.

These are the objective and goals we plan to reach in the future

*To generate profit

*To satisfy the cravings of the customers.
GOALS & OBJECTIVE *To make a better advertisement of the product
*to grab selling opportunities in any event
*to find a supplier that is suitable and budget friendly for the business
 STRATEGIC IMPLEMENTATION
When our customers order here, they always say that the puto rice is unique and soft, its
delicious, so they keep repeating the order, so when someone order here at home, we give
freebies because we’ve been serving for a long time and our pricing strategy here is just right
and its worth the pocket, that’s why many people order, but not all of their comments are here on
our product, special puto rice

SWOT ANALYSIS

STRENGTH
Store location, and ingredients that are achievable
and cheap in comparison , creative skills are needed
for marketing these foods, offering food of
diversified taste at a cheap price but healthy,puto
rice available in both winter and summer
OPPORTUNITIES
Increase the number of potential customers, the
right time to introduce puto rice due to people’s
focus into a healthier lifestyle.
WEAKNESS
Limited promotion, diversity of taste, it needs to
have a strong chain of suppliers, unstable price of
raw materials.
THREATS
Entry of new competitors existing fast food are
major competitors, big portion of target market is
engaged with other food .