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  • Propaganda Lesson

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    Judy Ann Gruspe
    7 views7 pages
    Propaganda is information that is spread to promote or influence beliefs and actions. Common propaganda strategies include bandwagon, which persuades people by telling them others are doing the same thing; testimonial, using endorsements from famous people; transfer, associating a product with a famous person without their words; repetition, repeating a product name at least four times; and emotional words to elicit strong feelings.

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    Propaganda strategies

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    Propaganda is information that is spread to promote or influence beliefs and actions. Common propaganda strategies include bandwagon, which persuades people by telling them others are doing the same thing; testimonial, using endorsements from famous people; transfer, associating a product with a famous person without their words; repetition, repeating a product name at least four times; and emotional words to elicit strong feelings.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    7 views7 pages

    Propaganda Lesson

    Uploaded by

    Judy Ann Gruspe
    Propaganda is information that is spread to promote or influence beliefs and actions. Common propaganda strategies include bandwagon, which persuades people by telling them others are doing the same thing; testimonial, using endorsements from famous people; transfer, associating a product with a famous person without their words; repetition, repeating a product name at least four times; and emotional words to elicit strong feelings.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 7

    Propaganda

    • An information that is spread for the


    purpose of promoting something.
    • The spread of information or ideas
    with the purpose of influencing
    feelings or actions.
    PROPAGANDA
    STRATEGIES
    1. Bandwagon
    - persuading consumers
    by telling them that
    others are doing the
    same thing.
    2. Testimonial
    -when a product is sold by
    using words from famous
    people or authority figures
    3. Transfer
    - when a product is sold by
    the name or picture of a
    famous person or thing but
    no words from the said
    person or thing.
    4. Repetition
    - when the product‘s
    name is repeated at least
    four times in the
    advertisement.
    5. Emotional Words
    - words that will make a
    consumer feel strongly
    about someone or
    something are used.

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