Ideation

Copyrights: Indian School of Entrepreneurship (iSEED)

 Ideation - A Way of Life for Entrepreneurs
ADRAI

STEP 1: STEP 2: DECONSTRUCT

ARTICULATE a. List possibilities
Express your core idea
b. Stories/narratives on personas
a. Who are we? (Subject)
7 1 c. Identify inspirations & map
b. What do you do? (Verb)
them
c. What is your objective?
d. Sense Market.
(Object)
5 3
d. For whom? (Purpose)

STEP 5: IMPLEMENT STEP 3: RECONSTRUCT

a. New idea or old idea? a. Assemble
b. What actions to take? b. Brainstorm
STEP 4: ASSESS
c. Re-articulate your idea.
a. Assess your idea

b. Compare with initial idea

Copyrights: Indian School of Entrepreneurship (iSEED)
Ideation Exercise