History of Philippine

Tourism
Macro Perspective of Tourism and Hospiyality
Activity
Instruction:

Fill in the blank.

History and People
 third
The Philippines is the _______largest
English speaking country in the world.
The Philippines has a rich history combining
Asian, European, and _________influences.
American
Prior to Spanish colonization in 1521, the
Filipinos had a rich culture and were
trading with the Chinese and
Japanese
the_________.
 350
 In 1898, after _____years and 300
rebellions, the Filipinos, with leaders like Jose
Rizal and Emilio Aguinaldo, succeeded in
winning their independence.
Geography

What are the three main islands of

the Philippines?

Luzon, Visayas and Mindanao

The Philippines is composed of how many
islands?

It's Not 7,107!

Climate
Which is classified as the coolest months and a
good time to visit Philippines?
(choose between the three)

• November to February
• March to May Ans:
November to February
• June to October
Travel Formalities
Can a tourist visit the Philippines without a visa?

Yes, if staying in the country for 21 days or less;

provided tourists have a passport that is valid for
at least 6 months and a return ticket or a ticket to
another destination outside the Philippines.
Is Philippine Nationals are expected to pay for the
Philippine Travel Tax upon departure from the
Philippines?

Yes,  It is usually paid at the airport upon

departure or; oftentimes, already included in the
cost of the ticket when purchased. 
History
• Tourism in the Philippines traces its origins during the
ancient times when the first set of people chose to
migrate through land bridges, followed by the other
sets of migrations from the Malayan archipelago in
the south and Taiwan in the north.
• The tourism industry
first truly flourished
during the late 19th
to early 20th century
due to the influx of
immigrants from
Europe and the
United States.
It was listed as one of the best countries to
visit in Asia aside from Hong Kong and Japan,
earning the nickname "Pearl of the Orient
Seas".
• The tourism declined during and after
the World War II, leaving the country with a
completely devastated economy, and a
landscape filled with destroyed heritage
towns.
• The second wave of tourist influx flourished in the
1950s but declined drastically during the
dictatorship era. After the People Power
Revolution, the tourism industry continued to
decline due to the domino effect caused by the
dictatorship.
• The industry only managed to cope in 1991 and
1992, where 1.2 million tourists visited the
Philippines. It afterwards waned again after a
decade due to corrupt practices in government.
• The tourism industry flourished again for the
third time at the early part of the 2010s under
the "It's More Fun in the Philippines" slogan,
which was widely regarded as an international
success, gaining international media attention.
• The country saw an influx of tourists from all over the
world, with the help of social media and the creative
tagline, the tourism went at its peak with having
5,360,682 foreign million tourists recorded in 2015.
• The industry continued to grow in 2017, but the
growth rate from Western tourists drastically
decreased due to an ongoing drug war and the
declaration of martial law in Mindanao.

• Nonetheless, the growth continued due to an influx of

Asian and Russian tourists.