Ae’s Supplies

and Equipment
FROM: MARKETING DEPARTMENT

SPEAKER: Marketing Officer Aerol Belza

Date: April 07, 2022

We Start From Here… ALWAYS PURSUING
We aim to redefine a new dimension of luxury and
relaxation THE BEST!
 01
PART ONE
Mission and Vision
01 Mission and Vision

We shall supply products and services that are of

distinct quality to create value and satisfaction to our
The customers.

Mission of Ae’s We shall continuously improve on the quality of our

products and services through innovation and
Supplies and creativity.
Equipment Lastly, we shall run our business in accordance with
the highest ethical standards of integrity, trust, and
professionalism
01 Mission and Vision

The Vision of the company is to be the preferred

The supplier of high quality products and services to the
Vision of Ae’s hotel industry worldwide and to maintain the quality
of the products while selling it with an affordable
Supplies and price.

Equipment
 02
PART TWO
The Marketing Mix
02 Marketing Mix
Restaurant Equipment, Commercial
01 We will sell our products in bundles, 02
Refrigeration, Small-wares, Storage
for the price range please refer to
and Transport, Tabletop and
the next slide.
Dinnerware, Disposables, Furniture,

P
t

P
uc

Pr
od

ice
Food and beverages, Janitorial

Pr
Supplies, and Industrial Supplies.

Nowadays social media plays a big

4 P’s
04 Our branches should be near the 03
role in the marketing industry, we
n Pl highway so that in can be easily
will be promoting our company in t io

P om
o P
ac
e found by the customers and
different social media platforms and Pr
potential investors
we will create our own website so
that the customers can easily reach
us. We can also buy a billboard.
02 Prices
Restaurant Equipment Janitorial Supplies Tabletop and Dinnerware

PHP 466,089.53 to PHP 11, 949.68 PHP 5,000 PHP 33,448.65 to PHP 10,000.00

Commercial Refrigeration Industrial Supplies Disposables

PHP 281, 793.63 to PHP 96, 484.50 PHP 12,109.87 to PHP 3,500 PHP 3,477 to PHP 200

Small-wares Furniture

PHP 7,107.87 to PHP 2,680.50 PHP 6.323.80 to PHP 1,680.00 (each)

Storage and Transport Foods and Beverages

PHP 18,784.98 to PHP 5,680.55 PHP 87,000 to PHP 25,000

 03
PART THREE
PEST ANALYSIS
02 PEST Analysis
Political Economic Social Technological

P E S T
25% 25% 25% 25%

Political- Starting in 2023, the government will tax large

enterprises 8% of their total gross sales.
Now, in 2022, the corporate tax is 12% of the
total gross sales.
02 PEST Analysis
Economic- High Unemployment rate in the country may affect the
production of our products because we will be short in staff.
The continuously increasing of the inflation rate can affect the
price of our product.

Social- The Millenials preferred a much more minimalist look on things these
days, so will make our furniture and amenities as minimalist as
possible to meet the expectations of the young generations.

Technological- We will make sure that our products will be manufactured by

advanced technology so that they will be more durable and will
meet the quality standards of people while selling them at a
reasonable price.
 04
PART FOUR
Target Market & Competitors
04 Target Market

Our target market are all kinds of hotels seeking for a

high quality supplies and equipment with a reasonable
price, we will accept orders from 1 star to 5 star hotels,
The Target we will not out smart our customers by frequently
changing the prices, we will only change the price if
Market of our needed. We will make sure that we will do every
Company transactions fairy and in accordance to law.
04 Competitors

Philippine Food service Equipment Corporation and SK

Hotel Supplies Philippines. The Strengths of these two
are: they are much longer in the industry thus making
them more popular, and that they are in metro manila.
The Direct But their weakness is that the don’t have a website,
they only provide in-store shopping and in-store pick-
Competitors of ups compare to our company who has its own website
our Company our range of service is much more superior than them,
we can also ship our products to customers abroad.
 05
PART FIVE
Unique Selling Proposition
05 Unique Selling
Product Channel Image Endorsement
The products We will have both We can hire

that we sell are physical and celebrities to

online stores, promote our
very affordable
other suppliers company name
but at the same
only have a and products. We
time it’s not
physical store so will start by getting
lacking in quality. having an online the favorable
Also, our website will put us comments of the
products has a in the advantage, consumers.

longer lifespan we will also be

compared to open for

shipments to other
others.
countries.
Ae’s Supplies and Equipment
THANK YOU!
FROM: MARKETING DEPARTMENT

SPEAKER: Marketing Officer Aerol Belza

Date: 28/02/22