THE CEO FACTORY

BY- SUDHIR SITAPATI

 CONTENTS

1. Middle-Class Management
2. Why Marketing is Business
3. Be famous before being persuasive.
4. Get the product right, the brand will follow.
5. The art & science of pricing.
6. Why sales is not a revenue function.
7. Respect for money.
8. Throwing toddlers in the deep end.
9. From Great to Good.
THANK YOU…….
For your attention.