Media^udOH& hkq

udOH hkq ikaksfõok udOHj,ska tlls

f,dalh tlu tl tallhlg f.k wd nj'
udOH hk jpkh ,;ska udOHfhka jHq;amkak
jQ neúks ta lshkafka ueo' udOH i|yka lrhs
iïm%odhsl ck ikaksfõok moaO;sh iy
wka;¾.; W;amdol hka;% fukau
fjk;a ;dlaIKhka i|yd ueÈy;a jQ ñksia l:kh
 What is media power?
The media controls information: what is news, how to interpret
the news, the degree of importance of the events cited in the
news all within moral and ethical inferences. This is the formula
for propaganda and indoctrination. That is a lot of power.

• udOH n,h hkq l=ulao@

udOH f;dr;=re md,kh lrhs( m%jD;a;s hkq
l=ulao" m%jD;a;s w¾:l:kh lrkafka flfiao" m
%jD;a;sj, i|yka lr we;s isÿùïj, jeo.;alfï ;ru
iodpdrd;aul yd iodpdrd;aul ks.ukhka ;=< h' fuh
m%pdrK iy wkqYdikd iQ;%hhs' th úYd, n,hls'
 Types of Media
udOH j¾.
 mqj;am;a ,smshla hkq l=ulao@

mqj;am;la hkq m%jD;a;s" ,sms" fj<| oekaùï

iy fjk;a ,sms yqjudre uqøs; m%ldYkhls'
mqj;am;a idudkHfhka uqøKh lr Èkm;d fyda
i;sm;d jeks kshñ; ld, mrdihka ;=< m
%ldYhg m;a flf¾' tajd fN!;sl uqøs; f,aLk
fyda wka;¾cd,fhka myiqfjka ,nd.; yel'
 mqj;am;aj, mrud¾:h jkafka jeo.;a m
%jD;a;s fyda f;dr;=re yels blaukska yd
ld¾hlaIuj uyck;djg uqod yeÍuhs' fuu
f;dr;=re ,shk mqoa.,hska udOHfõ§ka f,i ye
¢kafõ' fuu mqoa.,hska .fõIKd;aul
jd¾;dlrKh iy úYsIag ixialrK iy
mqj;am;a ,sùfï l=i,;d Ndú;d lrñka m%jD;a;s
ksIamdokh lrhs' miqj fuu l:d mqj;a m;la
wdldrfhka uyck;djg bÈßm;a flf¾'
 mqj;am;a ,sms wdlD;sh
mqj;am;a ,smsj, m%Odk fldgia myla we;'

• Headline - mqj;amf;a isÿùu ms<sn| flá marldYhla'

isria;,hla fma%laIlhkaf.a wjOdkh .%yKh lr .kakd ksid
Tjqkag ,smsh È.gu lshùug wjYH fõ'

• Bylinea - ,smsh ,sõfõ ljqoehs lshhs'

• Lead/Lede paragraph- udOHfõÈhd fidhd .ekSug

m¾fhaIK l< hq;= w;HjYH f;dr;=re wvx.= fõ' fuu fldgi
ms<s;=re fokafka ljqo@ l=ula o@ fldfyo@ ljod o@
ukao@ fldfyduo@
Explanation- fma%laIlhkag isria;, .ek oek .ekSug wjYH wfkl=;a
ish¨‍u f;dr;=re we;=<;a fõ' ,smsh ;=< fma%laIlhkag wjYH $ oek
.ekSug wjYH ;j;a fudkjdo hkak udOHfõÈhd ;SrKh l< hq;= w;r
fuu f;dr;=re we;=<;a lsÍug jeäÿr m¾fhaIK l< hq;=h' fuu fldgig
idlaIslrejkaf.a iïuqL idlÉPd iy ,shd we;s isoaêhg iïnkaO
mqoa.,hskaf.a fjk;a iDcq Wmqgd oelaùï o we;=<;a úh yelsh'

Additional Information- iudk isÿùula iïnkaOfhka w;HjYH fkdjk

f;dr;=re' wu;r f;dr;=re ,smsfha wju jeo.;alu jk w;r th wjYH
fkdfõ" iy ,smsh ,nd § we;s bv m%udKhg jvd È.= kï iuyr úg
bj;a lrkq ,efí'

mqj;am;a ,smshl rpkhl fuka ud;Dld jdlHhla fyda wjika jdlHhla

wvx.= fkdjk nj i,lkak'
Time
Thank you for your Time and Kind
Cooperation

Shamara Bandara
0755543152