What are your observations

during the activity?

SK Shenanigans: My platform ...
imagine that you are running for candidacy as an SK Chairman.
Share your platform with the class.

Mechanics:
• A song will play to start the game.
• While the song is playing, a microphone
will also be passed to the class.
• Whoever has the microphone when the
song ends will be the SK Chairman,
followed by Kagawads.
What are your observations
during the activity?
 What kind of language did the
candidates use during their mini-
speech?
 Language plays a vital role in the
dissemination of information across
diverse communication platforms within
the community.
Language of
Research,
campaign, &
Advocacy
 Research
A systematic investigation and study
of materials and sources to establish
facts and reach new conclusions

• It provides necessary information to

take an action
• You can extend your efforts
through campaigns and
advocacies.
Factors of Research
 Others should find it
beneficial;
 Should be informative;
 Should be relevant to the
intended audience; and
 Accurate
 Campaign
A planned set of activities that
people carry out over a period to
achieve something such as social,
political, or environmental change.

Examples:
• Reduce, Reuse, Recycle
• Buddies Against Bullying
5 Dimensions of Campaign
1. Awareness Raising- Intended to make the problem to be addressed and
known by the public
2. Research- provides the necessary knowledge to act.
3. Social Mobilization- involves a lot of different
groups.
4. Training- a process focused on a clear and specific
target.
5. Lobbying- an act to influence decisions made by
officials in the government.
 Advocacy
Promoting the interests or cause of
someone or a group of people
Involves speaking or acting with the
intention of affecting or changing specific
policies, systems, or ideas

Examples:
• Children’s health and survival must be a
priority amid the COVID-19 pandemic.
Types of Advocacies
1. Mass Advocacy- organized and orchestrated through large
groups (i.e., polls, protests)
2. Media Advocacy- using media as the primary means to promote
a specific cause.
3. Health Advocacy- supporting the rights of patients and
improving the community of
people who care about patients.
4. Self-Advocacy- motions taken by individuals to support their
own rights in the workplace, schools, etc.
 Campaign vs. advocacy
A campaign is a time-limited effort focused on achieving
specific goals through strategic communication and
mobilization.
Advocacy, in contrast, is a continuous and long-term
process aimed at influencing policies and attitudes, relying
on research, relationship-building, and incremental
progress.
thank you for listening!
teacher resource page