Tatiana Maksimova and Elena Shapran describe the need for an approach to diagnosing the marketing complex of industrial enterprises in Ukraine. They note that current economic development and competition require addressing this issue. The authors explain that diagnosing a company's marketing activities is important as it can identify problems and consequences of management decisions. Additionally, they point out that there is no single agreed-upon approach for diagnosing a company's commercial complex and not enough scientific work has been done on this topic. The authors also state that accurately determining the current state of a company's economic activities depends on using the proper diagnostic tools and methods.
Tatiana Maksimova and Elena Shapran describe the need for an approach to diagnosing the marketing complex of industrial enterprises in Ukraine. They note that current economic development and competition require addressing this issue. The authors explain that diagnosing a company's marketing activities is important as it can identify problems and consequences of management decisions. Additionally, they point out that there is no single agreed-upon approach for diagnosing a company's commercial complex and not enough scientific work has been done on this topic. The authors also state that accurately determining the current state of a company's economic activities depends on using the proper diagnostic tools and methods.
Tatiana Maksimova and Elena Shapran describe the need for an approach to diagnosing the marketing complex of industrial enterprises in Ukraine. They note that current economic development and competition require addressing this issue. The authors explain that diagnosing a company's marketing activities is important as it can identify problems and consequences of management decisions. Additionally, they point out that there is no single agreed-upon approach for diagnosing a company's commercial complex and not enough scientific work has been done on this topic. The authors also state that accurately determining the current state of a company's economic activities depends on using the proper diagnostic tools and methods.
complex ofindustrial enterprise” APPROACH TO DIAGNOSTICS OF MARKETING COMPLEX OFINDUSTRIAL ENTERPRISE Tatiana Maksimova and Elena Shapran Volodymyr Dal East-Ukrainian National University, describe how the development of the economic system in Ukraine and the competitive relations between its subjects need the decision of the tasks. The content of the diagnostics of The marketing activity of the company is basic, and exposes problems and consequences of acceptance of current administrative decisions. There is no mention of the presence of the single approach to the diagnostic activity of the company, the lack of scientific work on this problem and the fact that the determination of the current state of the object of economic activity depends on the operation of the plan package, for the diagnosis of the commercial complex of the company, in particular, the authentication of the real state and the properties of the analysable object