Evidencia 1: Summary “Approach

to diagnostics of marketing
complex of industrial enterprise

In Ukraine the development of its economic system is

based on the study of the marketing activity of a
company, not having a complete study leads to problems
of perspective management and even dissatisfied with
current administrative decisions, that is why some
scientists They have set about investigating these
problems and finding their point of origin confirming. So
economic activity also depends on the operation of the
state of the recommendations and procedures in the
improvement or warning of unfortunate events for its
operation, the economic activity of marketing. of a
company is not only based on the process it is carrying
out but also the influence of the improvement
relationship with the state.

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