COMPANY DETAILS – About Us

We are operating the following leading online shopping portals in India based out of Okhla, New
Delhi

www.lenskart.com
www.jewelskart.com
www.watchkart.com

• Our vision is to be India's leader in category-specific online retail

• All sites have seen very rapid growth and are clearly one of the top portals in the respective
category space
• Focus is on lenskart - we are developing a strong presence in the offline retail segment as
well with the launch of our retail stores - own stores and franchise
• Watchkart.com and JewelsKart.com are demonstrating fast traction with the potential of
becoming leaders in their categories
 Lenskart.com is a clear leader in selling eye-wear online in India, with products ranging
from prescription eye-wear, branded contact lenses and sunglasses, all equipped with the
customers' eye power
 COMPANY DETAILS – About Us
• "Home Try On" - A specialized service where we send an Optometrist & a Sales Person to
customers’ homes for an eye-check up and help them order online

• The idea of launching this service across cities in India is to capture the market that does not
necessarily shop online & educate them on the same and have numerous touch points across
India by end of this fiscal
• At our current growth we are expanding the operations multi-fold across departments
• Jewelry as a segment is at a very nascent stage in online space and as Lenskart leveraged the
first mover’s advantage, we see jewelskart witnessing the same. The scope of growth is
immense there
• We have exclusive and premium brand partners for watchkart.com which is one of the
leading & most exhaustive online seller of watches
 PE Partners & Founders
Private Equity Partners:
• IDG Ventures: http://www.idgvcindia.com/
We are backed by IDG Ventures, a 150-million dollar technology venture capital fund in India
that is behind companies like Myntra.com, Ozone Media and others.

• Unilazer: http://www.unilazer.com/
We got another round of funding from Ronnie Screwvala-promoted Unilazer Ventures, along
with IDG Ventures India in late 2012.

Founders:
• A strong team of professionals from varied backgrounds - highly experienced & senior
professionals from retail industry, technical experts from Internet MNCs, freshers from IIMs,
IITs, BITS and so on. We have a blend of experienced people with category specialists for
different product lines as well as passionate freshers who are helping us scale up our
operations at a fast pace

CEO & Founder - Peyush Bansal

COO & Co-Founder - Amit Chaudhary
VP & Co-Founder - Sumeet Kapahi
 Product Offering & Business Differentiators

Product offering:

• We offer wide range of products within private labels (in-house) and various brands. We have
developed in house brands for different consumers basis affordability - reaching as high as
aspirational products / hi end accessories.
 Private label - John Jacobs: Boutique High
Quality Eyewear at accessible price
• An independent footprint from the house of lenskart

http://john-jacobs.com/index.php?route=common/home

• JOHN JACOBS has brought to life a dream of offering boutique, world-class eyewear at
accessible price points. The story of John Jacobs started from a dream – of making stylish
eyewear an achievable aspiration for every consumer

• John Jacobs is the brainchild of three stalwarts of the Indian eyewear industry. People who’ve
worked with the best of brands, have experienced the process of creating quality eyewear
up, close and personal, and know what it takes to construct a brand

• The eyewear in India are either marred by poor quality or shrouded with artificially
constructed exclusivity, taking them beyond the reach of many who desire indulgence in
eyewear fashion without burning a hole in their pocket
 Business Differentiators
Leverage in the online market with private labels

How do we offer high-quality, premium eyewear at such affordable prices?

• We cut out all the middlemen from our channel of reaching our customers
 We create our own designs
 We craft the eyeglasses ourselves
 We sell them directly to you
• We cater to the untapped customers
• We are addressing the gap between premium category brands and local/unbranded products
• We are targeted at fast growing, young audience