Professional Documents
Culture Documents
5) What type of phone would you like to have? Extremely important Send Call Icon
Flip Phone 8) What size of the handset would you prefer? 13) Would you prefer a single button that will start and end a
call, or would you prefer two distinct buttons for starting
Slide Phone Small and stopping a call?
Luxury Fashion Phone Large Two separate buttons: one to start a call and one to
end it
Smart Phone
14) Would you prefer having all of your incoming, outgoing, and 17) What megapixel (MP) would you prefer your camera phone to 19) What the new mobile application would you prefer in your
missed calls listed together in your call log or would you prefer be? phone?
them to be grouped accordingly?
16 Mp SCALE
Listed together
48 Mp (LOWEST) (HIGHEST)
Listed in groups
1 2 3 4 5
108 Mp
15) Would you prefer your mobile phone to have its main menu
presented as a numbered list or with icons? 18) What do you consider important when choosing a mobile
phone? "Feel free to rate more than one option" SCALE 1 2 3 4 5
List Mobile Apps
SCALE Bus Tracker
(To track the bus)
Icons
(LOWEST) (HIGHEST) Parking Checker
(To check parking available)
16) What functionality would you prefer to have on your Mobile 1 2 3 4 5 StudyMate
Phone? "Feel free to rate more than one option" (Find buddy to study together)
eWalletCafe
SCALE (Pay food at Cafe/ canteen)
SCALE 1 2 3 4 5
EKedai
ITEM (Buy and delivery to home)
(LOWEST) (HIGHEST)
Functionality FlashAlarm
1 2 3 4 5 Name of Brand (The flash alarm for easy wakeup)
Look and Feel OnlineStudy
(The online class like tuition class
SCALE 1 2 3 4 5 Applications Store and edugame)
ITEM Interoperability TouristMap
(Find the tour place and facilities)
Send / Receive Calls, and Connectivity
eComplaint
SMS Storage (Platform all complaint. The complaint
Camera ( in front & back) will channel to agencies responsible)
Advert eHealthCare
MP3 player
Endurance (The health report our body)
Video myBFF
Water Proof
Blue Tooth (The social networking to meet
Pricing new friends and game online)
Social Media Applications eMasterChef
Email Applications (To access the all recipes with
cook method video)
Games
Calendar / Organizer
Google maps 20) How much are you willing to spend on a mobile phone?
Applications Store
RM 500 – RM 1000 RM 1100 – RM 2000
Document Reader (PDF,
WORD)
RM 2100 – RM 3000 RM 3100 – RM 4000