PROFI LE

I started professional carrier in sales and marketing wing as customer support

with core activity pertained to digital part of the process. Then shifted to an
organization where I could understand the business scenario, that too
exclusively marketing part of it with a comprehensive approach. Then opted a

LALI THA position in an ad agency to focus only digital marketing aspect of businesses by
playing a role in digital wing. Next in the process of achieving growth now
shifted to another startup company. Presently involved in strengthening a

KETHAVATH ground for the core activity of the company with a goal to build digital wing for
the company.
Digital Marketing Manager
EXPERI ENCE
D I GI TA L M A RK ETI N G M A N A GER
PLEA CH I N D I A FO U N D ATI O N | A PRI L 2 0 2 1 - PRESEN T

CONTACT -
-
Build, plan and implement the overall digital marketing strategy.
Stay up to date with the latest technology and best practices.
- Managing Social Media Channels
+91 9705420611
- Managing the online event
L A L I T H A K ET H A V A T H @G M A I L .C O M - Managing Website content and making them in structure way .
- Building the company's brand presence by finding the target audience to
W W W . H Y D ERA B A D SH O P P I N G JA C K .C O M
distribute marketing content.
H T T P S: / / W W W . L I N K ED I N .C O M / I N / L A L I T H A - K - 5 B 5 B 1 6 A 8 /

D I GI TA L M A RK ETI N G EX CU TI V E
V GREEN M ED I A PV T. LTD . | SEP 2 0 1 8 - M A RCH 2 0 2 1
- Build, plan and implement the overall digital marketing strategy.
AWARDS - Stay up to date with the latest technology and best practices.
- Manage all digital marketing channels.
V GREEN M ED I A PV T. LT D . - Plans and executes all web, SEO/SEM, database marketing, email, social
BEST PERFO RM ER O F TH E M O N TH media, and display advertising campaigns.
JU N E 2 0 1 9 - Prepare and manage a digital marketing budget.
- Oversee all the company's social media accounts.
- Building the company's brand presence by finding the target audience to
distribute marketing content.
- Clearly understand and implement digital marketing campaigns which fit
CERTI FI CATI ONS client needs.
- Providing analytical reporting of campaigns to stakeholders
- M A STERI N G SEO , CO N T EN T - Website maintenance including content management systems and
M A RK ETI N G, PPC A N D D I GI TA L Ecommerce (Shoppaccino)
A N A LY TI CS
CERTI FI ED BY SI M PLI LEA RN - Researching competitors analysis and providing suggestions for
A PRI L 2 0 2 1 improvement

- M A STERI N G SO CI A L M ED I A , M O B I LE
M A RK ETI N G A N D D I GI TA L STRATEGY
CERTI FI ED BY SI M PLI LEA RN PRO JECT SU PPO RT EX ECU TI V E
A PRI L 2 0 2 1 RETAIL PROS | FEB 2 0 1 5 - A U G 2 0 1 8
- M A STERI N G A D VA N CED PAY PER - Assisting the chief consultant in handling the projects and preparing the
CLI CK (PPC) things needed by him in communication and executing the projects from
CERTI FI ED BY SI M PLI LEA RN the back end office.
JU LY 2 0 2 1
- Pre project client documentation
- Project report and relevant presentations
- Training modules PPTs and training schedules
CU STO M ER SU PPO RT
D A RPA N FU RN I SH I N GS | O CT 2 0 1 3 - JA N 2 0 1 5
- Data compiling, prospecting, and converting them into buyers. Handling
live Chat and prospecting and generating leads.
- Managing the enquirers come from just dial , Facebook and Google ads
( digital marketing).
- Build the brand in online with the mass SMS and mass mailer campaigns.

EDUCATI ON
ELECTRO N I CS A N D CO M M U N I CATI O N S EN GI N EERI N G
N I TS | 2 0 0 8 - 2 0 1 2

SKI LLS
- Google Analytics - Wordpress
- Canva - Shoppaccino
- MailChimp - HTML
- Hootsuite - Site Auditor