BS311: Entrepreneurship

Learning Objective:
The main objective of this course is to know about the concept of entrepreneurship which leads the
development of enterprise. Students will also learn about entrepreneurial process, idea generation, starting
as well as creating venture.

Learning Outcomes:
At the end of the semester, students will become able
1. To prepare business plan and to establish their own enterprises.
2. To develop entrepreneurial traits
3. To enhance motivational & assessment ability as per changing situations.

Weekly breakdown of Course Contents:

Weeks Topics to cover

Introduction to Entrepreneurship
Nature and Historical Development of Entrepreneurship
Week 1
Definition of Entrepreneur and Entrepreneurship
Importance of Entrepreneurship
Entrepreneurial Decision Process
Week 2 Desirability of New Venture Formation
Possibility of New Venture Formation
Types of start-up ventures
Week 3 The role of entrepreneurship in economic development
Intrapreneurship and Entrepreneurship
Entrepreneurial Careers and Education
Week 4 Ethics and Social Responsibility of Entrepreneurs
The Future of Entrepreneurship
Entrepreneurial Process
Phase 1: Identifying and Evaluating the Opportunity
Week 5 Phase 2: Develop a Business Plan
Phase 3: Determine the Resources Required
Phase 4: Manage the Enterprise
Entrepreneurial Mind
Week 6 Managerial versus Entrepreneurial Decision Making
Causes for recent interest in Intrapreneurship
The Individual Entrepreneur
Entrepreneurial Feelings
Week 7
Entrepreneurial Background
(PECs) Personal Entrepreneurial Characteristics
Week 8 (MID EXAMINATION)
The Individual Entrepreneur
Role Models and Support Systems
Male Versus Female Entrepreneurs
Week 9
Minority Entrepreneurship
Entrepreneurs Versus Managers
Difference between entrepreneurs and inventors
 Creativity and The Business Idea
Week 10 Sources of New Ideas, Startups
Methods of generating new ideas
Product Planning & Development Process
Week 11
E-commerce
Creating and Starting the Venture
Planning as part of the business operation
Week 12 What is the business plan?
Who should write business Plan?
Scope and value of the business plan
How do potential lenders and investors evaluate the plan
Week 13 Presenting the business plan
Information needs
Writing the business plan
Production Plan
Marketing Plan
Week 14
Organization Plan
Assessment of Risk
Financial Plan
Using and implementing the business plan
Week 15
Why some Business Plans Fail
Week 16 (FINAL EXAMINATION)
Recommended Readings:
 Robert D.Hisrich & Michael P.Peter“Entrepreneurship” (McGraw Hill) 5th Edition International
edition.
 Entrepreneurship – MGT602 Virtual University of Pakistan.
 Bruce A.Kirchott “Entrepreneurship & Dynamic Capital”
 Zafar Altaf (Croom Helm) “Entrepreneurship in the third world”
 Robert J. Calvin “Entrepreneurial Management” (TATA McGraw Hill Edition)