August 22, 2022

NATURE & ELEMENTS

OF Communication
What is your
understanding
about the
quote?
 What is Communication?

POINTS OF DISCUSSION
Qualities of Communication
Elements of Communication
Process of Communication
Communication
is a process of sharing
and conveying messages
or information from one
person to another within
and across channels,
contexts, media, and
cultures.
(McCornack, 2014)
COMMUNICATION Communication is a process.
It is a creative, continuing condition
of life, a process that changes as the
QUALITITES OF

communicators’
environments and needs change.
 Communication is systematic.
COMMUNICATION
It occurs within systems of interrelated
QUALITITES OF

and interacting parts. The different

components are
linked as part of one system, meaning
the absence of any components can
result in ineffective
communication.
COMMUNICATION
QUALITITES OF
Communication is symbolic.
Symbols, verbal (with words) or
nonverbal (without words), are the
basis of language.
COMMUNICATION
QUALITITES OF

Communication involves meaning.

Contrary to what many believe, meanings are
assigned, given, invented, not received. For
example, flags, crowns, and traffic signals do
not contain meanings; instead, their
meanings are assigned to them.
ELEMENTS
OFCommunication
 SPEAKER MESSAGE
the source of he information,
information or ideas, or thoughts
message that can be the speaker conveys
used. in words or actions

ENCODING CHANNEL
the process of the medium or the means,
converting the message such as personal or non-
into words, actions, or personal, verbal or nonverbal,
other forms that the in which the encoded
message is conveyed
speaker understands
 DECODING RECEIVER
the process of the recipient of the
interpreting the encoded message or someone
message of the speaker who decodes the
by the receiver. message
BARRIERS
the factors that
affect the flow of
FEEDBACK communication CONTEXT

the reactions, the environment

responses, or where
information provided communication takes
by the receiver place
THE PROCESS
OF Communication
The speaker The speaker encodes The speaker
generates an and transmits an idea transmits or
idea. or converts the idea sends out a
into words or actions. message.
 The receiver The receiver sends
The receiver gets decodes or or provides
the message. interprets the feedback.
message based
on the context.
End