TEACHER JOSHUA A.

PATAUEG GRADE LEVEL GRADE 10

SCHOOL SAINT FERDINAN COLLEGE LEARNING AREA ARTS

TIME AND DATE JANUARY 19, 2022 QUARTER THIRD

(1:00 – 3:00 PM) QUARTER

DETAILED LESSON PLAN

GRADE 10

I. OBJECTIVES
A. Content Standard The learner demonstrates understanding of arts elements and processes by
synthesizing and applying prior knowledge and skills.
B. Performance Standard The learner is able to create artworks using available media and natural
resources, and concerns such as environmental advocacies, ecotourism,
economic, and livelihood projects.
C. Learning  Identify representative artists as well as distinct characteristics of
Competencies/Objectives media-based art and designs in the Philippines. (A10EL-IIIa-2)
 Realize that the Filipino ingenuity is distinct, exceptional, and at par
with global standards. (A10PL-IIIh-1)
 Use artworks to drive the traditions/history of a community (A10PL-
IIIh-3)
II. CONTENT Media-based Arts and Design in the Philippines
III. LEARNING
RESOURCES
A. REFERENCES MAPEH 10 BOOK, INTERNET
B. MATERIALS POWERPOINT PRESENTATION, LAPTOP AND PICTURES
IV. PROCEDURES TEACHER’S ACTIVITY STUDENT’S ACTIVITY
PREAPARATORY  PRAYER
ACTIVITIES
Before we formally start. May I request
(call a student) to lead us in our
Opening Prayer.
Let’s bow our heads and feel the
presence of the Lord. In the name
of the Father, and of the Son, and of
the Holy Spirit. Amen
(the prayer will be flashed on the
screen)

 GREETINGS

A blessed Afternoon, Grade 10 St.

Lorenzo Ruiz, St. Ignatius, and St.
Thomas.
 Good Afternoon, Sir!
 CHECKING OF ATTENDANCE

For your attendance, may I request

one representative from St. Lorenzo
Ruiz (call a student) and (call a
student) from St. Ignatius, and (call
a student) from St. Thomas to
check the attendance for this
afternoon. Did you understand?

Yes Sir!

REVIEW OF THE PAST

LESSON/MOTIVATION
Okay class, before we start to our new
lesson, let’s have an activity. I will flash
some scrambled/puzzled words, and any
of you will give me the correct answer.
You only have five minutes to answer
the given activity. Did you understand
class?
Yes Sir!

Okay class, we may now start.

 HOASIF PAHYTOPGROH –
FASHION
PHOTOGRAPHY
 NAOTISMJOURLOPH –
PHOTOJOURNALISM
 VALERT PAHYTOPGROH –
TRAVEL PHOTOGRAPHY
 REVISADGINT
PAHYTOPGROH –
ADVERTISING
PGOTOGRAPHY
Class, All of your answers are correct.

Excellent! Class, this will serve as your

activity for today. Let’s give a virtual
clap for everyone.

LESSON PRESENTATION
AND DISCUSSION
Class, what did you notice about our
activity a while a back? Yes, (call a
student).
Sir, I have noticed that our activity
a while a back is all about Arts and
Okay very good __________. Designs in the Philippines.

Another? (call a student).

Sir, I have noticed that our activity
a while ago is all about Artists in
the Philippines.
Very well said, class!

Our lesson for today is all about Media-

based Arts and Design in the
Philippines.

When we say Media-based Arts and

Design in the Philippines, what does it
mean? Or what is your idea about it
class?

Media-based Arts and Design in the

Very good. (call a student).
would you mind to read.
Philippines has the capacity to
engage, inspire, and enrich the lives
of students, encouraging them to
develop their creative and
intellectual potential.

PHILIPPINE PHOTOGRAPHY
IN THE 21ST CENTURY

What is digital photography in the

Philippines today?

In many ways, digital photography is a
medium that can “level the playing
field”. Those who might not otherwise
consider themselves camera specialists
or professionals now more opportunity
to try their hands photography.
Digital Photography – is an
amazing addition to the world of
many Filipino photographers today.
In their new digital world,
photographer capture their
memorable moments easier and
faster, and share, print, correct, and
even alter images. (Insert Picture)

What are some of the popular

subjects that Filipino digital
photographers capture?
The list of currents photographers in the
Philippines alone will take us on an
inspiring journey of creative excellence.
Many of them continue to be inspired
by the great pioneering photographers
before them – Ansel Adams, Richard
Avedon, Cindy Sherman, and others.
Success came quite easily for some,
while others struggled tirelessly.

The following are some of the famous

Filipino photographers and their
representative works in the field:

Kindly read, (call a student).

Next is Documentation. Would you
mind to read. (call a student).
1. Self-expression - it is the
undeniable that photography has
helped people express themselves.
Pictures are each photographer’s
language. (Insert Picture)

2. Documentation – a picture is a
It can capture our favourite memory or proof of the value we give to our
document our traditions. it helps us lives. (Insert Picture)
capture special moments that if not
documented on time could be lost
forever.

Last is Communication. Kindly read

(call a student).

3. Communication – a picture is
said to be worth a thousand words.
It can speak to, or elicit an emotion
Would you mind to read. (call a from its viewers.
student).

In addition, the food photographer
should be able to make studio lights not
too soft and harsh as to make the food
A. Advertising Photography
(Food) – the professional food
photographer knows what is
required to make a product sell. He
or she should be able to make food
like it is just warm, right off the
stove or grill and prepared, served
and packaged well. (Insert Picture)
wilt, melt, or sag.

Kindly read (call a student).

B. Fashion Photography – it is not

This kind of photo shoot is usually the
work of a fashion photographer.
(call a student). Would you mind to
read.
necessary that a model looks at the
camera. Oftentimes, the image is
stronger if he or she is looking in
another direction. (Insert Picture)

As travel became easier and digital
cameras became compact and costing
less than they used to, travel
photography has become attractive to
pursue for those interested.
C. Travel Photography – is an
exciting way to live life. By
travelling, the photographer brings
back a collection of images
showing places, people, and
cultures he or she could not hope to
see otherwise. (Insert Picture)

Last is Photojournalism. (call a

student). Would you mind to read?

This basic realization inspires
photographers to use their photography
skills to capture images for newspapers,
magazines, and television networks.
C. Photojournalism – a
photograph of course shows us the
present moment. But the present is
always slipping into the past, and
what exists today may well not
exist tomorrow. (Insert Picture)

Who are some outstanding Filipino

photographers?
The list of Filipinos who have achieved
prominence and recognition in this field
of photography is long and colourful.

Kindly read. (call a student).

1. GEORGE TAPAN

George Tapan, 66, started out as a


Next is John K. Chua. Would you mind
to read? (call a student).
photographer for movie posters,
shooting movie stills for several
local film studios. Since then,
Tapan gone to different places as a
travel photographer. (Insert
Pictures)

2. JOHN K. CHUA

John K. Chua is a very prominent

The Technology-based Art of Film in
the Philippines
Kindly read. (call a student).
name in the world of adventure and
advertising photography in the
Philippines. (Insert Pictures)

What is film in the Philippines

today?

Film in the Philippines used to face

A number of factors – some old, some
new – account for the slump. Some of
these factors include the expensive star
system, prohibitive taxation, the lack of
quota on imported and more popular
foreign films, piracy, politics,
decreasing government support, and
stiff competition from cable television
and DVDs.
a lot of serious problems. After the
1997-1998 worldwide economic
downturn, film has had a short-
lived rebirth. In 1999, the
Philippines used to be the fourth
largest film procedure in the world,
but the number had dwindled
poorly to 89 in 2001, and lower
since.

Anti-film piracy campaigns,

technology, clever capitalization
schemes, and tie-ins with other media
and visual forms bid well for current
Philippines films.

In reinventing themselves, Filipino

filmmakers adjusted quickly to survive.
Several Films have already stood out
and broke away from the popular
genres, particularly the works of
Marilou Diaz-Abaya, such as Jose
Rizal (1998), on the life and death of the
national hero; Muro-ami (Reef
Hunters, 1999), on child labor in the
fishing industry; and Ang Bagong
Buwan (New Moon, 2001), about
personal loss in war-torn Mindanao.
These films are serious cinema and are
definitive of the direction and quality of
Filipino films.

Would you mind to read (call a

student).

What role does technology play

in the development of
contemporary Philippine film?

The revival of the Philippines film

For one, digital technology has made
filmmaking for the Filipino affordable.
Going digital is cheaper and faster to
screen or process.
industry and its prospects for a
bright future partly because of the
transmission from to digital

Would you mind to read (call a

student).

What are independent (indie)

films? How did it all begin? What
are some contribution of indie
films to contemporary Philippine
film industry?

The advent of digital technology

was indeed a blessing for the
Philippine film industry. It paved
the way for a new generation of
filmmakers to flourish outside of
Consider, for example, how unknown mainstream or commercial film
Filipino filmmakers defined the distance studios.
between mainstream cinema and what is
known as “alternative” or independent
(indie) movie. A Filipino filmmaker by
the name of Kidlat Tahimik (whose
name is Eric de Guia) became a
prominent name in the local and
international film industry when his
indie film Mababangong Bangungot
(Perfumed Nightmare) won the
International Film Critic’s Prize in
the Berlin Film Festival in 1977. In
1983, Nick Deocampo’s film Oliver
garnered top honors at international
festivals of short films even if he, like
Tahimik, was working outside the
mainstream. Since then, young
filmmakers under the sponsorship of the
University of the Philippines’ Film
Institute, the film department of the
UP College of Mass Communication,
the Experimental Cinema of the
Philippines, Center for New Cinema.

Kindly read. (call a student).

What are some of the outstanding

works of contemporary Filipino
filmmakers?

1. Brillante Mendoza (Insert picture

including her best film)

Awards:
 Best Film, Fajr International
Film Festival, 2009
 Best Film Feature, Dubai
International Film Festival, 2010
 Best Production Design Award,
Gawad Urian, 2010
 Best Film of the Decade,
Dekada Award, 2011

2. Laurice Guillen (Insert picture

including her best film)

Awards:
 Official Selection, 2002 San
Diego Asian Film Festival
 Official Selection, 2002 Los
Angeles Independent Film
Festival
 Best Ditector, Best Actor from
the FAMAS and Gawad Urian

3. Maryo Delos Reyes (Insert picture

including his best film)

Awards:
 Direk Maryo earned 50 awards
in worldwide film festival, from
Berlin to Rome, for this film.
4. Auraeus Solito (Insert picture
including her best film)
Award:
 Selected at the prestigious
Cannes Directors’ Fortnight
Section, Cannes Film Festival,
France.
Would you mind to read (call a
student).
They must have wanted to see their
drawings in motion and have the luxury
to set them into works with sound and
music.
Kindly read (call a student).
In fact, the Philippines is second to
India – outplaying others in Asia,
including china, Taiwan, South Korea,
and Singapore - in supplying the
demand for animation-related services
coming from the United
States and Europe.
Would you mind to read (call a
student).
The Technology-based Art of
Animation in the Philippines
What is Philippine Animation?
- though loving what they knew and
did best, pioneer Filipino komiks
artists of the 1920s to 1950s must
have always been frustrated by the
limitations of the static comic book
drawings that were popular during
their time.
What is the Philippine animation
industry?
- the Philippine is now known
worldwide as one of the “strongest
players” in the production of
cartoon animations.
What are the Animation Council
of the Philippines and the
Philippine Animation Studio,
Inc?
Animation Council of the
Philippines (ACPI) – is a non-
profit private organization that aims
to promote, develop, and support
the animation industry locally and
globally.
The main project of the ACPI is the
Animahenasyon, the annual animation
festival and competition that features
the works of Filipino animators,
highlights the best practices of
Philippine animation companies, and
awards outstanding Filipino animation
artists who dreamed and made these a
reality.

The Animation Council of the

Philippines (ACPI)

The Philippine Animation Studio Inc.

(PASI)
- Another institution lending its hand to
help the industry in the Philippine
Animation Studio Inc. The increase in
the number of independent filmmakers
What are some of the outstanding
and other workers in related professions
of animators in the Philippines
in the Philippines prodded companies
today?
like PASI to be formed.
- The emergence of the business
Kindly read (call a student). process outsourcing (BPO) industry
was not the only factor that
propelled the development of
Philippine animation industry.

The inherent creative talent, natural

sense of humor in storytelling and
willingness to work hard are the major
driving factors for the Philippine
animation industry

Filipino have created and produced

excellent and entirely “Made in the
Philippines” animations as well. Some
of these locally made animations are the
following:

1. Sulundong – Winner, Best Regional

Entry in Animahenasyon 2010
Philippine Animation Festival. Directed
by Jerome Alcordo and Lonone
Bangcas. (Insert picture)

2. Mutya – Grand Prize,

Animahenasyon 2009, Manila,
Philippines; Gold Prize, 12th TBS
Digicom Philippines; Finalist
Professional Shorts, SICAF 2011,
Seoul, Korea; Included in Petit Animac
2012, Catalina, Spain. (Insert picture)

3. Dayo: Sa Mundo ng Elementalya –

Pinoy Animation: 2D/3D Animated
film. One of the first locally produced
3-D animated film in the Philippines.
Release December 2008. (Insert
picture)

4. Andong Agimat – a 4-minute

animated film (2011), featuring Arnold
Arres’s Andong Agimat going up
against pickpocket.
- a full-length movie adaptation of
Arnold Arres’s Agimat (Talisman,
2013) is the latest animation entirely
produced, directed, and starred by
Filipinos. (Insert picture)

5. Pasintabi – Pasintabi by Jeff Capili,

Animahenasyon 2010, Best Animation
Winner, is an animation film that tells
the story of Reb, a ten-year-old boy who
lives with his lolo in Albay. Reb’s lolo,
an albularyo, is fond of telling tales of
magic and mystery. Reb find his lolo’s
stories interesting but passess them off What is Print Media?
as fiction until he finds himself in the
middle of what he assumed to be an Print Media – refers to
imaginary world. (Insert picture) publications in forms of magazines,
newspapers, brochures, comic
Let us proceed to Print Media books, etc.
(Advertisements and Comic Books)

Would you mind to read (call a

student).
These publications hold informative,
documentary, and entertaining content
and usually circulated daily, weekly, or
monthly to reach of various persuasions.

What are the uses of print media

today?
- Although the advancement of the
internal and the appeal of 24-hour
streaming of news on television has
caused print media sales steadily
decline, the demand for printed media is
still high and advantageous to people
and business in general.

What is advertising?
- The advertising in concerned with
selling products and services to people.
The history of advertising can be traced
back into history.

Who are the advertising art director

and copywriter?
- Two highly creative and imaginative
talents that firm can task and depend on
to manage a contract are the ART
DIRECTOR and the COPYWRITER.

Except in the smallest organizations, a

graphic designer assists the art
director/copywriter team. Graphic
designers are also employed as
magazine and book designers. Their job
description is as follows:

1. He or she can make it look

sophisticated, homey, humorous, or
plain informative to appeal a particular
type of reader.

2. He or she also plans the layouts for

the magazines or books that are
produced.

3. The graphic designer may select the

styles of type, create line drawings,
color illustrations, photos, and decide
how these are to be arranged on each
page.
4. Included among the decisions the
graphic designer might make are the
following: how much white space to
use, where color is most effective, and
what colors to choose to attract the
intention of targeted readers.
5. The graphic designer must carefully
consider the ideas and requirements
approved by his or superiors.
Would you mind to read (call a
student).
How are comic books created? What
is a comic book artist?
- Comic book artists must not only
know how to draw, they must be good
storytellers as well. Some draw stories
for comic books while others illustrate
the humorous and adventurous comic
strips you read each day in your
newspaper. Creating a comic book is
actually a complicated process.
Kindly read (call a student).
At first, ideas are incoherent, disjointed,
stop-and-start, and with very little
structure.
What are Philippine comic
books?
- Comic books in the Philippines
began with the publication of the
local komiks in the 1920s. They
started as weekly strips in local
magazines like Liwayway and
Bulaklak and became widely read
after being translated into differnet
regional dialects. These komiks
presented serialized stories in a
wide variety of genres, including
romance, horr0r, superhero,
historical adventure, fantasy,
comedy, and fairytales.
MAKING A COMIC BOOK
1. Ideas/Inception (Insert Picture)
- a comic book artist usually starts
with ideas, the first step in the
design thinking process.
2. The Scriptwriter/Stotyteller
- most comic books today are not
made by an individual writer are
done in full script style.

Next is (call a student). Would you
mind to read?
3. Pencil/Layout Renderer (Insert
Picture)
- the next step after the story or plot
is to sketch and draw the layout on
the table.

In other words, the writer describes the

action in each and every panel and, at
the same time, writes the captions,
dialogue, and sound effects.
Kindly read (call a student).
4. Ink Renderer (Insert Picture)
- the pencil pages are not the final
step. As nice as they may be in
places, they are not the final art.
The final arts is the inked pages.

This is the job of a pencil renderer.

Next is (call a student). Would you

mind to read?

APPLICATION
The artist who takes the pencilled pages
and takes them to a final form is the job
of the ink renderer.

5. Colorist (Insert Picture)

- the colorist’s job in a comic includes
the following:
 to make the artwork attractive
and dramatic
 to help the art set the mood or
tone
 to separate the figures from the
backgrounds and make them
stand out.
6. Letter Renderer
- the last big step of producing a
comic book is lettering the actual
pages. This time, it is the job of the
letter renderer to compose all the
elements – words, captions, titles,
talk balloons –within the borders of
each panel of the comic book.

And the last is (call a student). Would

you mind to read?
GENERALIZATION It is his or her assignment to adjust the
position and arrangement of figures
once the lettering is down on the
working table.

It seems that you really understand our

lesson. Let’s have another activity, so
EVALUATION you will work as a group. Group 1
would be St. Ignatius, St. Thomas
would be the Group 2, and St.
Lorenzo Ruiz will be the Group 3.
I want you to be an Active learner not a
passive learner. Your activity entitled
“Guess ME”. I will flash each award on
the screen and you will give me who is Yes sir!
the masterpiece or the artist belongs this
award. To give your answer, go to the
reaction button, then click the “Raise
ASSIGNMENT Hand” button to recognize your
answer. Each correct answer is
equivalent of 2 points. I will give plus 3
points to the section that gained the
highest points, plus 2 points to the
section that gained the second to the
highest points, and 1 point to the section
that gained the last highest points. I (Students will give their own
want you to participate in our activity generalization)
because your scores will be recorded.
You only have 10 minutes to answer the
activity. Did you understand class?

So, Let the battle begin.

I know you have learned a lot from this

afternoon’s discussion, So anyone who
can summarize the lesson. Anybody, Yes Sir.
from St. Lorenzo Ruiz (call a student),
how about St. Thomas (call a student),
and St. Ignatius (call a student).

Okay class, your first quiz for today is

already posted on Schoology. Kindly
answer those questions honestly as you
can. You only have 30 minutes to
answer the quiz. The given quiz is good None Sir!
for one attempt only. You will access
your quiz right after our discussion.

Did you understand class?

Class, your first assignment is already

posted on Schoology. The deadline of
your assignment will be on January 23,
2022. Please submit/send your
assignment on the schoology under LC
3 – MEDIA-BASED ARTS AND
DESIGNS IN THE PHILIPPINES.

So far, do you have any questions class?

Class, Thank you for your cooperation

and thank you for making our day a
productive day. GOD BLESS!