2 September 2023

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

Welcome to Kaya Kaya 2023!

We're delighted to have you onboard for the celebration of Kaya Kaya's 5th year
anniversary! As part of our collaborative venture, we've designed a media kit to
streamline your promotional activities, ensuring brand consistency and maximizing
our collective impact.

Please read through this guideline and use the elements in our media kit accordingly.

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

CULTURAL PHYSICAL ECONOMICAL SOCIAL

To strengthen the To create a clean, safe To help existing To create and stimulate
connection between and attractive living businesses inside and social cohesion in Ser'i
music, art, and culture. environment for local outside the district flourish Otrobanda and the
Kaya Kaya aims to residents and visitors. and empower the society as a whole. Our
highlight the unique Kaya Kaya's slogan sits at community to create new aim is to connect and
identity of the melting pot the foundation of its opportunities. inspire people.
that is Ser'i Otrobanda. purpose;
#LeaveItBetterBehind

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

Always use the provided official logo; please do not alter its colors
or design. The logos are provided in the social media templates.
For any co-branded promotional material, position your logo and
the Kaya Kaya logo in a balanced manner.

Please tag '@KayaKayaFestival' on your promotional posts. This way, we can reshare your content, driving
mutual engagement and visibility.
ONLY use the Kaya Kaya branding on posts & stories that are ONLY applicable to Kaya Kaya. It is prohibited to
use the logo & branding of Kaya Kaya to promote other activities and/or products and services that are not part
of the movement.

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

Adhere to the typography and color guidelines to maintain brand consistency.

While creating promotional content, ensure the text is clear on all devices.

#E12B91 #2C348C #009878 #E05A2B #E9C228 #6DBE4B #0094C8

HEADING/TITLES FUTURA CONDENSED extra black italic

SUBHEADING Billion Dreams Regular
BODY/PARAGRAPHS FUTURA LT BT Light Italic
Click here for fonts & branding
#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

Click here for

social media
post templates

Click here for social media story templates

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

Make sure to use the Kaya Kaya hashtags when posting! Before and during the event
we will instruct visitors to check out the different hashtags on Facebook and
Instagram to see who’s participating in this edition of Kaya Kaya Festival. Use the
general Kaya Kaya Hashtags as well as your group hashtag to ensure that you’re
seen. Oh and don’t forget to tag us on Instagram & Facebook so we can reshare!

General: Groups:
#KayaKayaFestival Food: #KayaKayaFoods
#KayaKaya2023 Art installations: #KayaKayaArts
#Amorpaotrobanda Murals: #KayaKayaMurals
#Leaveitbetterbehind Music performances: #KayaKayaMusic Art
Performances: #KayaKayaShow

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

The Kaya Kaya templates contain all necessary brand elements that you can use when posting online for
Kaya Kaya-related content. You are free to play around with the templates and elements to match with own
branding.

How to use Social Media templates.

Want to use our templates for social media and don’t know how to design your own post?
Don’t worry, we got you covered!
Step 1: Go to www.canva.com and create a free account.
Step 2: Choose the right social media size. Check this video or just click the links below to open a specific template.
Step 3: Simply drag and drop your desired images and place them in the areas designated for images.
Step 4: Create your design using our branding & elements combined with your images!

Click here for fonts & branding

Click here for social media story templates
Click here for social media post templates

#AMORPAOTROBANDA
 2 September 2023 | 5 Year Anniversary

Together, let's celebrate and promote not just a festival but a

transformational experience for Otrobanda, all while fostering a
deep-rooted connection with our community.
We're excited to see the magic we create together.

#AMORPAOTROBANDA