J'R

SNACKS
[BUSINESS PLAN]

Submitted by: GROUP 3 SAN RAMON

Jonathan L. Briongos
John Kevin A. Tabardillo
Jessa B. Openiano
Roxanne S. Valenzuela
 Submitted to:

Rosalinda p. Vale
Subject teacher

Introduction

A. Business Concept and The Business Model

Business Concept

J Sweets sells a variety of snacks that will provide the needs of the
target customers. We have agreed on this enterprise considering our
schedules, the place, the profit to be acquired and our target market’s
needs. As students, there is limited time for us to create or sell our
products that’s why we schedule some of our products on weekends
outside the school, while some can be marketed during weekdays. We
have decided that our business should not affect our studies.

Business model
(J SWEETS)

GROWTH VALUE
STRATEGIES PROPOSITION

STRATEGIES FOR MARKETING

COMPETITIVE
INNOVATION SEGMENTS &
STRATEGY
STRATEGY

VALUE CHAIN
INFORMATION
STRUCTURE
TECHNOLOGY
STRATEGY
GROWTH STRATEGIES – The ‘J Sweets’ growth strategy is to market all
products in an affordable price especially for students and with an
effective and efficient service.
VALUE PROPOSITION – Our business will provide a delicious food that
are budget-friendly and will satisfy the needs of our target customers.
COMPETITIVE STRATEGIES – To market our products in crowded places
or where people are often located. Ensuring the customers, a quality
product.

VALUE CHAIN STRUCTURE

PLANNING

PRODUCTS & SERVICE

COMMUNITY OF SAN
SCHOOL RAMON

SCHOOL STAFF
STUDENTS
OR EMPLOYEE
VALUE CHAIN STRUCTURE
Before we start the operation of our business, we are thinking of
incorporating in our planning the products that will give us more
income. Then, we will think of the products that will be supported by
our customers.

Our target customers are the students of San Ramon Provincial

High School, and the citizen of Barangay San Ramon. We are selling our
products by peddling house to house and every classroom inside of San
Ramon Provincial High School.

B. The Business Goals:

Goals, Vision, Mission

Goals – To effectively operates an enterprise that will meet

students’ demands that will help in their academic achievement
and fulfill the needs of other target customers.

Vision – The J Sweets shall be the additional source of delicious

food for the consumption of San Ramon Provincial High School
students and employees and be known for its quality and
affordability.

Mission – To provide quality products and satisfy the needs of the

students and other target customers.

C. The Business Offering and Justification

 We will offer products that ensure good quality and we will sell
products that are affordable for all students. One of which is the
pancakes that will be marketed on weekdays, during recess, in an
available time, while our other products like ice candy and others
will be scheduled every weekend. We will have considered the time
that be used in producing the products for our target customers
ensuring the safety awareness and deadlines in the production of
our products.

EXCUTIVE SUMMARY

The business proponents: organizes with their capabilities and

contribution.

Briongos, Jonathan L. – manager

His role is to make strategies that will maintain the business
growth and development. Monitoring all the activities in the
business or if the members are functioning or performing their tasks.

Valenzuela, Roxanne S. – cashier

Monitors the flow of the money or contributions in the business.
Buying all the needed materials for the products to be produced and
the one that will keep all the profit of the business.

Tabardillo, John Kevin A. , Openiano, Jessa B. – marketing &

cooking
Will be assigned in cooking or producing goods to be marketed.
Ensuring the good quality of products to the target customers’
safety.
The target customers and The main value proponent to the
customer.

Knowing our target customers, we will start in planning which will

help in determining the products that will be marketed to our target
customers and the location of our business. The target customers
will benefit from the products since the products are of good quality
and will provide them the energy they needed in studying. This
business will also ensure that the products are delicious and will give
satisfaction to customers.

The Market Justification based on the Industry Dynamics

This business will offer good quality products that will be safe and
clean. This business provides products that are affordable and
delicious. Assuring that good service will be offered by our marketing
team, with well-informed food services, approachable and
entertaining employees who are aware and sensitive to customers’
needs.

The Product and Service Offering

We will offer products that are of good quality and an effective

and efficient food services to our target customers. We will sell
products that are affordable for all students and citizens of San
Ramon. One of the agreed products to be offered is pancake which
will be marketed every weekday, during recess. While our other
product is ice candy and will be scheduled to be offered to other
customers every weekends. Ensuring safety awareness and
cleanliness in the production of our products is our main goal.
THE ENTERPRISE STRATEGY AND ENTERPRISE DELIVERY SYSTEM
BUSINESS COMPITITIVESS.

The J sweets will introduce and distribute the products through

personal selling. We will market them by ensuring that our
customers will enjoy safe and clean products.

THE FINANCIAL FORECAST AND EXPECTED RETURNS RISK

CONTINGENCIES

Table 1
Computation for the price of the snacks ice candy

RAW MATERIALS QUANTITY UNIT COST

Palabok ¼ kl 15.00
Evaporated milk 1 can 40.00
Sugar 1¼ 90.00
Plastic 100 15.00
Total Unit Cost of 160.00
Raw Materials

The table 1 shows the raw materials of ice candy with the total
unit cost of Php 160.00 for raw materials. Out of it, 100 pieces of ice
candy will be served for a price of Php 5.00 per serving. The expected
gross profit is Php 500.00.
 Table 2
Computation for the price of the pancakes
RAW MATERIALS QUANTITY UNIT COST
Flour 1kls 28.00
Egg 2pcs 20.00
Baking powder 1pcs 10.00
Margarine 1pcs 15.00
Sugar ½ kl 40.00
Total unit cost of raw 113.00
materials

The table2 shows the raw materials of pancakes with the total
unit cost of Php 113.00 for raw materials. Out of it, 25 pieces of
pancakes will be served for a price of Php 5.00 per serving and the
expected gross profit is Php 125.00.

FINANCIAL ANALYSIS
This is the financial analysis that will be prepared for the first day
of operation of the business.
ICE CANDY
Return on investment (ROI)
Capital for the first day of operation = Php 200.00
Expenses for the first day of operation = Php 160.00
Gross profit for the first day of operation = Php 500.00
Net profit for the first day of operation = Php 340.00
 PANCAKES
Return on investment (ROI)
Capital for the first day of operation =Php 200
Expenses for the first day of operation = Php 113.00
Gross profit for the first day of operation = Php 125.00
Net profit for the first day of operation = Php 12.00