Professional Documents
Culture Documents
TD Final0134 Review
TD Final0134 Review
Project Report
Submitted By
21BBA0124- Mohammed Athunan
21BBA0024- Niral Dinesh Patel
21BBA0061- Ankita Kumari
21BBA0247-Aaditya Gupta
21BBA0164- Pradish S
21BBA0160-Kaviprabhu T
21BBA0134- C. Santhosh Raj
21BBA0161 - Dhanush S
20BBA0020- Adithi Kamal Kumar
NOVEMBER ,2023
1
DECLARATION
We wish to record our profound sense of appreciation and significant much obliged to Dr. Prabu
Christopher, VIT business School, VIT University, Vellore, 632014 for his sharp intrigued,
motivating direction, steady support with our work amid all stages, to bring this venture into
realization.
I, Aaditya Gupta (21BBA0247), certify that this project is my team members and my own work,
based on our personal study and/or research and that we have acknowledged all material and
sources used in its preparation, whether they be books, articles, reports, lecture notes, and any
other kind of document, electronic or personal communication.
I also certify that this project has not previously been submitted for assessment in any academic
capacity, and that I have not copied in part or whole or otherwise plagiarised the work of other
persons. I confirm that I have identified and declared all possible conflicts that I may have.
2
C. Santosh Raj 21BBA0134 Roles & Responsibilities of Product
Manager, Training program of Program
Manager, Training program schedule for
Google employees.
Dhanush S 21BBA0161 Roles & Responsibilities of Program
Manager, Training program of Data
Analyst, Training program schedule for
Google employees.
Adithi Kamal Kumar 20BBA0020 Roles & Responsibilities of Data Analyst,
Google’s training effectiveness, Training
program schedule for Microsoft
employees.
3
TABLE OF CONTENT
3. Abstract 5
4. Google & Microsoft Introduction 6
5. Vision & Mission Statements 7
6. Product and Services provided by Google 8
7. Product and Services provided by Microsoft 9
8. Job Profile of Google 10
9. Training program of Software Engineer 10
10. Roles and Responsibilities of Software Engineer 10
11. Training program of Product Manager 11
12. Roles and Responsibilities of Product Manager 11
13. Job Profile of Microsoft 12
14. Training program of Program Manager 12
15. Roles and Responsibilities of Program Manager 12
16. Training program of Data Analyst 13
17. Roles and Responsibilities of Data Analyst 13
18. Google’s training effectiveness 14
19. Microsoft’s training effectiveness 15
20. Similarities between Google & Microsoft 16
21. Distinct approaches of Google & Microsoft 18
22. Difference between Google & Microsoft in tabular form 19
23. Based on the differences highlighted, some possible 20
suggestions
24. Training program schedule for Google Employees 21
25. Training program schedule for Microsoft Employees 22
26. Reference 24
4
Abstract
The project delves into a comparative analysis of the training methodologies employed by
industry giants Microsoft and Google for their employees. It aims to scrutinize and contrast the
distinctive approaches adopted by these tech titans in fostering skill development, knowledge
enhancement, and professional growth among their workforces.
Through an examination of training programs, resources utilized, technological innovations
integrated, and the overall impact on employee performance and satisfaction, this research
endeavors to elucidate the nuanced strategies employed by Microsoft and Google in cultivating a
highly skilled and adaptable workforce in the dynamic landscape of technology and innovation.
An exploration of their respective day-wise training structures, content delivery mechanisms,
adaptive learning models, and integration of emerging technologies, this study aims to discern
the strategies employed by these companies to optimize skill development and adaptability
within their workforce.
By evaluating the effectiveness of these day-wise training programs and their alignment with the
rapidly evolving tech industry, this research seeks to unearth insights that can potentially guide
future advancements in employee development strategies, ensuring a more agile and adept
workforce in the forthcoming era of technological innovation.
Overall, the study provides insights into the experience of an organization of Informational and
technology companies like Google and Microsoft. How the tech company is growing with the
help of employee contribution based on that training is required for the employee. Here, different
modes and methods are explained in this project and a proper understanding of the training
effectiveness to the employee.
5
Google – An Introduction
Google is the most popular search engine in the world, and it is used by most of the people around
the world. There are currently four Google offices in India in Mumbai, Bangalore, Hyderabad, and
Gurgaon. These offices in India manage Google’s marketing, paid ad services, and product
upgrades. The areas where Google offers job positions are product management, software
development, operations, sales, account management, customer support, and business strategy.
Google is the most popular search engine in India, more than 80% of the searches are done on
Google. India is one of the most important markets for Google. Undoubtedly, Google has made
our lives easier and provided several job opportunities in different countries, including India.
Microsoft – An Introduction
6
In terms of hiring trends, Microsoft continues to recruit top talent in India, particularly in the fields
of software engineering, cloud computing, artificial intelligence, and data science. The company
collaborates with Indian universities and institutions to foster tech talent through programs like
Microsoft Research India and the Microsoft Garage internship initiative. Microsoft's research and
development centers in India contribute to global innovation, focusing on cutting-edge
technologies like quantum computing.
Google Vision:
Google's Vision statement is "to provide access to the world's information in one click."
Google Mission:
Google’s mission is to organise the world's information and make it universally accessible and
useful. That's why Search makes it easy to discover a broad range of information from a wide
variety of sources.
Microsoft Vision:
“To assist individuals and businesses throughout the globe fulfill their highest potential,"
Microsoft Mission:
"To empower every individual and every organization on the earth to accomplish more,"
7
Product and services provided by Google:
Google offers an extensive array of products and services across various domains. Some of the
key ones include:
1. Search Engine: Google Search, the widely popular search engine, provides access to vast
information on the internet.
2. Advertising Services: Google Ads enables businesses to advertise their products or
services across Google's network.
3. Cloud Computing Services: Google Cloud Platform offers cloud computing services,
including infrastructure, data storage, analytics, and machine learning tools.
4. G Suite (now Google Workspace): A suite of productivity and collaboration tools
including Gmail, Google Drive, Google Docs, Google Sheets, Google Slides, and more.
5. Android Operating System: The mobile operating system powering a vast majority of
smartphones worldwide.
6. Google Maps: Offers mapping services, navigation, real-time traffic updates, and location-
based services.
7. YouTube: The video-sharing platform that allows users to upload, view, and share videos.
8. Chrome Browser: Google's web browser known for its speed, simplicity, and security
features.
9. Hardware: Google produces hardware such as Pixel smartphones, Google Nest smart
home devices, Chromecast, and Google Wi-Fi.
10. AI and Machine Learning Services: Google provides various AI and machine learning
services through Google AI, including TensorFlow (an open-source machine learning
platform) and AI Platform (cloud-based machine learning services).
8
Product and services provided by Microsoft:
Microsoft offers a diverse range of products and services across various sectors. Some of their key
offerings include:
1. Operating Systems: Microsoft Windows, one of the most widely used operating systems
for personal computers, servers, and embedded devices.
2. Office Productivity Suite: Microsoft Office suite includes applications like Word, Excel,
PowerPoint, and Outlook used for word processing, spreadsheet management,
presentations, and email.
3. Azure Cloud Services: Microsoft's cloud computing platform offering infrastructure as a
service (IaaS), platform as a service (PaaS), and software as a service (SaaS) solutions for
businesses.
4. Surface Devices: Microsoft manufactures a range of devices including laptops, tablets, and
2-in-1 convertibles under the Surface brand.
5. Dynamics 365: A suite of enterprise resource planning (ERP) and customer relationship
management (CRM) applications for businesses.
6. Xbox Gaming: Microsoft's gaming division includes Xbox consoles, games, and related
services like Xbox Live.
7. Developer Tools and Software: Visual Studio, .NET framework, and other tools for
software development.
8. LinkedIn: Microsoft acquired LinkedIn, the professional networking platform, providing
services for networking, job searching, and professional development.
9. Azure AI and Machine Learning: Microsoft Azure provides various AI and machine
learning services for businesses, including Azure Cognitive Services and Azure Machine
Learning.
10. Business Applications: Microsoft offers a range of business applications and services
aimed at improving productivity and collaboration, such as Teams, SharePoint, and Power
Platform.
9
Job Profile
Google
• Software Engineer: Google hires software engineers to work on a variety of projects,
including developing new products, improving existing software, and working on cutting-
edge technologies.
• Product Manager: Product managers at Google are responsible for defining product
strategies, prioritizing features, and overseeing the development and launch of products.
10
Training program (Product Manager)
• Product Training: Google provides extensive product training to PMs. This training
includes deep dives into Google's products and technologies, as well as broader industry
knowledge. PMs are expected to become experts in the specific product areas they will
manage.
• Product Management Best Practices: PMs learn best practices for product management,
including user research, product road mapping, prioritization, and agile development
methodologies.
• Innovation and Ideation: Google encourages PMs to think innovatively and come up with
new product ideas. Training may include techniques for brainstorming and ideation.
11
Microsoft
• Program Manager: Program managers at Microsoft are responsible for defining the goals
and scope of projects, coordinating cross-functional teams, and ensuring that products are
delivered successfully.
• Data Analyst: Data analysts at Microsoft work with data to provide insights and support
decision-making in various areas, such as sales, marketing, and product development.
12
• Drive the prioritization, planning, and execution by partnering and collaborating with
teams and resources across MCAPS organizations, in close collaboration with domain, IT,
Security, and Compliance functions.
• Track, update, and report projects/programs through Pathfinder, Azure DevOps, or similar
tools
• Continuously improve, enhance, and adapt/build newer features/services/practices into the
portfolio/catalog of services
• Run the portfolio of services in adherence to information security guidelines and practices,
and compliance to ISO and related standards.
13
• Leverage working relationships across teams to ensure alignment and drive the adoption
of recommended data sources and analysis practices. Maintain expertise in privacy
requirements and identify and address the impact of updated guidance on work activities
and results.
● Accessibility and Flexibility: Google training programs often offer flexibility in terms of
access. Many courses are available online, allowing participants to learn at their own
pace and from anywhere with an internet connection. This accessibility ensures that more
people, regardless of their geographical location, can access these educational resources.
● Community Support and Resources: Google training programs frequently provide access
to communities or forums where learners can interact, share knowledge, and seek help
14
from peers and instructors. This support network can enhance the learning experience and
offer valuable insights and guidance.
● Adaptability and Innovation: Google continuously updates and improves its training
programs, incorporating new technologies, tools, and methodologies. This ensures that
participants are exposed to the latest advancements in their respective fields.
● Career Development Support: Some Google training programs offer career development
resources such as resume building, interview preparation, and job placement assistance.
This support can be invaluable for those looking to transition into a new career or
advance within their current field.
These factors collectively contribute to the effectiveness of Google's training programs, making
them a valuable resource for individuals seeking to upskill, reskill, or enter new career paths.
15
Microsoft training programs are effective for several reasons:
1. Diverse Range of Offerings: Microsoft provides a broad spectrum of training programs
covering various technologies, tools, and platforms. These programs encompass cloud
services (such as Azure), software development (e.g., .NET, C#, etc.), data science,
artificial intelligence, cybersecurity, and more. This diversity caters to different skill
levels and interests.
2. Industry-Aligned Curriculum: The content in Microsoft training programs is designed and
updated regularly to align with industry needs and trends. It covers the latest
technologies, tools, and methodologies, ensuring learners acquire relevant, up-to-date
skills that are applicable in real-world scenarios.
3. Certification Opportunities: Completing Microsoft training programs often leads to
certifications that are widely recognized in the tech industry. These certifications validate
an individual's expertise and are highly regarded by employers, potentially improving
career prospects.
4. Practical Learning Approach: Many Microsoft training programs emphasize hands-on
learning experiences. They provide practical labs, simulations, and real-world projects,
allowing participants to apply theoretical knowledge to practical situations, reinforcing
understanding and skill development.
5. Flexible Learning Options: Microsoft offers various learning formats, including in-person
classes, online courses, self-paced learning, and instructor-led training. This flexibility
accommodates different learning styles, schedules, and preferences.
6. Microsoft Virtual Academy and Microsoft Learn: Microsoft Virtual Academy and
Microsoft Learn platforms offer a wealth of free resources, tutorials, and interactive
modules for learning various Microsoft products and technologies. These resources cater
to individuals at different skill levels, from beginners to experienced professionals.
7. Supportive Community and Networking: Microsoft training programs often include
access to communities, forums, and discussion groups. Learners can engage with peers,
share knowledge, seek advice, and collaborate with experts, enhancing the overall
learning experience.
8. Career Development Resources: Some Microsoft training programs provide additional
resources for career development, such as job placement support, resume-building
assistance, and interview preparation. These resources can assist individuals in advancing
their careers within the tech industry.
Microsoft's effective training programs not only equip individuals with in-demand skills but also
offer a pathway for career advancement in the ever-evolving technology sector.
16
Similarities between Google and Microsoft
Both Google and Microsoft offer comprehensive training programs that share several similarities
in their approach and objectives:
1. Certification Programs: Both companies provide certification programs designed to
validate and recognize the skills and expertise of individuals in using their respective
technologies, tools, and platforms. Google and Microsoft certifications often cover
various levels of proficiency, offering beginner to advanced certifications.
2. Online Learning Platforms: Both Google and Microsoft offer online learning platforms
that provide a wide range of educational resources, tutorials, and courses. Google
partners with platforms like Coursera for its training programs, while Microsoft offers
Microsoft Learn and Microsoft Virtual Academy, providing free resources and interactive
modules.
3. Diverse Range of Offerings: Training programs from both companies cover a broad
spectrum of topics and technologies. Google and Microsoft offer training in areas such as
cloud computing, software development, data science, artificial intelligence,
cybersecurity, productivity tools, and more, catering to a variety of interests and skill
sets.
4. Hands-on Learning Emphasis: Both companies emphasize hands-on learning
experiences. They incorporate practical labs, real-world projects, and simulations to
allow participants to apply their theoretical knowledge into practical scenarios,
reinforcing understanding and skill development.
5. Flexible Learning Options: Google and Microsoft offer flexible learning options,
including self-paced online courses, instructor-led training, and a variety of resources
suitable for different learning styles. Participants can learn at their own pace and
convenience.
6. Certification Recognition: Certifications from both Google and Microsoft are widely
recognized in the industry. They hold significant value in the job market, and individuals
holding these certifications are often sought after by employers.
7. Community Support and Networking: Both companies provide access to communities,
forums, and discussion groups where learners can interact with peers, share knowledge,
seek advice, and connect with instructors and experts. This community support enhances
the learning experience and provides networking opportunities.
8. Career Development Resources: Some training programs from both Google and
Microsoft offer additional resources for career development. They provide job placement
support, guidance on resume building, and interview preparation, assisting individuals in
advancing their careers within the tech industry.
While Google and Microsoft have distinct training programs tailored to their specific
technologies and services, they share common ground in providing quality education,
17
certification opportunities, and resources to help individuals enhance their skills and stay current
in the ever-evolving tech landscape.
Microsoft:
1. Diverse Range of Offerings: Microsoft offers a diverse array of training programs
covering a broad spectrum of technologies. These include courses on Azure cloud
services, software development with .NET, data science, cybersecurity, and more.
2. Microsoft Learn Platform: Microsoft offers the Microsoft Learn platform, providing a
broad range of free resources, tutorials, and interactive modules for various Microsoft
products and technologies. It's designed for learners at different skill levels, from
beginners to advanced professionals.
3. Hybrid Learning Approach: Microsoft's training often includes a mix of self-paced
online learning and in-person classes or virtual instructor-led training, offering flexibility
and different learning environments.
4. Integration of Diverse Technologies: Microsoft's training programs often focus not only
on Microsoft-specific technologies but also on integrating various technologies, tools,
and methodologies in their ecosystem, making it more inclusive and interoperable.
18
5. Certifications across Multiple Technologies: Microsoft's certification programs cover a
broad range of technologies beyond its own ecosystem, including Azure cloud, software
development, data science, and more.
While both Google and Microsoft offer valuable training programs, Google tends to concentrate
on specialized courses focusing on its technologies, whereas Microsoft provides a more
extensive range of training across a diverse set of technologies and tools beyond its proprietary
ecosystem.
Partnership Collaborates with platforms like Offers Microsoft Learn platform and in-
Coursera person/virtual classes
Emphasis on Primarily on Google tools & Integration of diverse tools within its
training technologies ecosystem, not limited to proprietary
technologies
Practical Emphasis Practical job-related skills Broad range of learning resources, tutorials, and
emphasized modules
Offering Specialized courses tailored to Broad range of offerings covering Azure, .NET,
Google technologies cybersecurity, and more
Learning Platform Partners with platforms like Provides Microsoft Learn as an interactive
Coursera learning platform
Targeted Role IT support roles, specific Google- Caters to diverse tech roles beyond Microsoft-
related positions specific positions
19
Based on the differences highlighted between Google and Microsoft in their
training approaches, here are some possible suggestions:
20
Training program for Google Employees:
Morning:
Welcome and Program Overview
Introduction to Google's History, Mission, and Values
Icebreaker Activities and Team Building
Understanding Customer-Centric Approach
Afternoon:
Overview of Google's Product Ecosystem and Interconnectedness
Immersion into Google's Engineering Culture
Data-Driven Decision Making and its Importance
Morning:
Technical Training on Key Google Technologies (e.g., TensorFlow, Cloud Platform, Android)
Product Development Process Insights: Design, Engineering, and Marketing
Afternoon:
Leadership and Project Management Skills Training
Communication and Collaboration Tool Training
Morning:
Problem-Solving Methodologies and Critical Thinking Enhancement
Creativity and Innovation Workshops
Afternoon:
Hands-on Problem-Solving Scenarios and Group Activities
Brainstorming Sessions for Innovative Solutions
Morning:
Career Planning and Goal Setting Guidance
Networking Strategies and Relationship Building
21
Afternoon:
Personal Branding Development
Continuous Learning Strategies and Resources
Morning:
Work-Life Balance Strategies
Stress Management Techniques
Afternoon:
Diversity and Inclusion Workshop
Recap, Program Review, and Q&A Session
Morning:
Welcome and Program Overview
Introduction to Microsoft's History, Mission, and Values
Icebreaker Activities and Team Building
Understanding Customer-Centric Approach
Afternoon:
Overview of Microsoft's Product Ecosystem and Interconnectedness
Immersion into Microsoft's Engineering Culture
Data-Driven Decision Making and its Importance
Morning:
Technical Training on Key Microsoft Technologies (e.g., Azure, .NET, Office 365)
Product Development Process Insights: Design, Engineering, and Marketing
Afternoon:
Leadership and Project Management Skills Training
Communication and Collaboration Tool Training
22
Day 3: Problem-Solving and Innovation Focus
Morning:
Problem-Solving Methodologies and Critical Thinking Enhancement
Creativity and Innovation Workshops
Afternoon:
Hands-on Problem-Solving Scenarios and Group Activities
Brainstorming Sessions for Innovative Solutions
Morning:
Career Planning and Goal Setting Guidance
Networking Strategies and Relationship Building
Afternoon:
Personal Branding Development
Continuous Learning Strategies and Resources
Morning:
Work-Life Balance Strategies
Stress Management Techniques
Afternoon:
Diversity and Inclusion Workshop
Recap, Program Review, and Q&A Session
This five-day training program for Microsoft employees mirrors the structure of Google's training,
focusing on the company's culture, technical skills, personal and career development, problem-
solving, innovation, and well-being. Each day's schedule emphasizes a holistic approach to
employee growth and enrichment.
23
Reference
[1] Bonfiglioli, E., Moir, L. and Ambrosini, V. (2006), "Developing the wider role of business in
society: the experience of Microsoft in developing training and supporting
employability", Corporate Governance, Vol. 6 No. 4, pp. 401-
408. https://doi.org/10.1108/14720700610689513
[2] David H. Henard & M. Ann McFadyen. (2006) R&D Knowledge Is Power. Research-
Technology Management 49:3, pages 41-47. https://doi.org/10.1080/08956308.1996.11671033
[3] Li, X. (2019). Development of an augmented-reality worker guidance in assembly by using
microsoft HoloLens [Diploma Thesis, Technische Universität Wien]. reposiTUm.
https://doi.org/10.34726/hss.2019.52503
[4] Arsalan Ghorbanian, Mohammad Kakooei, Meisam Amani, Sahel Mahdavi, Ali
Mohammadzadeh, Mahdi Hasanlou, Improved land cover map of Iran using Sentinel imagery
within Google Earth Engine and a novel automatic workflow for land cover classification using
migrated training samples, ISPRS Journal of Photogrammetry and Remote Sensing, Volume 167,
2020, Pages 276-288, ISSN 0924-2716, https://doi.org/10.1016/j.isprsjprs.2020.07.013.
[5]Tran, S.K. GOOGLE: a reflection of culture, leader, and management. Int J Corporate Soc
Responsibility 2, 10 (2017). https://doi.org/10.1186/s40991-017-0021-0
[6]Susomrith, P., Coetzer, A. and Ampofo, E. (2019), "Training and development in small
professional services firms", European Journal of Training and Development, Vol. 43 No. 5/6,
pp. 517-535. https://doi.org/10.1108/EJTD-11-2018-0113
[7] Li, L. Reskilling and Upskilling the Future-ready Workforce for Industry 4.0 and Beyond. Inf
Syst Front (2022). https://doi.org/10.1007/s10796-022-10308-y
[8] Walters, Kelley & Rodriguez, Joel. (2017). The Importance of Training and Development in
Employee Performance and Evaluation.
https://www.researchgate.net/publication/332537797_The_Importance_of_Training_and_Develo
pment_in_Employee_Performance_and_Evaluation
24