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advertising in the UK in 2002. Overall, the initial impression from the table is that TV is
the most popular methods for marketing strategies in these companies. It is also clear that
cinema is the last selection with the lowest budgets.
According to the table, the amount of money for Radio in four corporations was equal
with 15 millions of dollars. TV was opted for as the best types of advertising in Renault
(59 mils), Rover (45 mils), Vauxhall (65 mils) and Cetirizine (70 mils). By contrast,
Cinema ranked last among four companies with Renault (6 milsmillion), Rover (0),
Vauxhall (5 millions) and Cetirizine (0).
Besides, the figures for Outdoor in Renault and Vauxhall was equal with 7 mils, which
was nearly three times higher than that in Rover (2 millions) and Cetirizine (3 millions).
In Renault and Rover, Press ranked second with 45 and 38 mils respectively. However, in
Vauxhall and Cetirizine, it followed Radio with 8 and 12 mils respectively.
Writing Marking Sheet
Task Coherence & Lexical Grammatical
Achievement Cohesion Resource Range &
Accuracy
7 6 6 7
Band
Band Feedbac
6.5
score