Professional Documents
Culture Documents
Training Management Tools - Revised
Training Management Tools - Revised
hóa
Một số khái niệm chuyên ngành Sales concept
Tiêu chí bán hàng Target & performance
Hình ảnh tiêu chuẩn - RED RED - Pictures of success
Tiêu chí chấm điểm - RED RED - Criterrion of record
XUẤT PHÁT CÙNG COCA - COLA QUALIFICATION PROGRAM
Vai trò, trách nhiệm của NVBH Role & responsibilities of SR
CHIỀU
Công việc hàng ngày của NVBH Daily, weekly & monthly routine
Xây dựng quy trình bán hàng 7 bước (game) Planned call (game)
Thảo luận 2: Tại sao? Thực hiện như thế nào? Nên tránh? Workshop - Why, How to do planned call
– Thảo luận theo từng bước bán hàng
TỔNG KẾT
THỰC HÀNH BÁN HÀNG - TỔNG KẾT - ÁP DỤNG
Áp dụng từ 1-3 tháng => tham dự khoa học Selling Skills
Training Budget
Training Budget
Organizati Year:
Page 2 of 52
Training Budget
Training Budget
Organizati Year:
Page 3 of 52
Training Budget
g Budget
Other: 20%
$ 12,340
$61,700
$1,295,700,000
raining Budget
Unit Cost/course Total
925.00 1,850.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
925.00 1,850.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
925.00 925.00
1,675.00 1,675.00
1,675.00 1,675.00
Grand Total $18,025 $378,525,000
Training Budget
Unit Cost/course Total
925.00 1,850.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
925.00 1,850.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
925.00 925.00
1,675.00 1,675.00
1,675.00 1,675.00
Grand Total $18,025
raining Budget
Unit Cost/course Total
925.00 1,850.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
925.00 925.00
Page 4 of 52
Training Budget
g Budget
Other: 20%
$ 12,340
$61,700
$1,295,700,000
1,675.00 1,675.00
1,675.00 1,675.00
Grand Total $12,825
raining Budget
Unit Cost/course Total
925.00 1,850.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
1,675.00 1,675.00
925.00 925.00
1,675.00 1,675.00
1,675.00 1,675.00
Grand Total $12,825
Page 5 of 52
Review &
Promote to
TSM
LEVEL
ASM
Enough
reviewing for
TSM Foundation
course
WHO ? Facilitator: ASM Facilitator: Sales Trainer Facilitator: Sales Trainer Facilitator: Sales Trainer Facilitator: Sales Trainer
Supporter: Sales Training Team Supporter: ASM Supporter: ASM Supporter: ASM Supporter: ASM
1 - 3 Years
Review &
o Promote to ASM
CF - COACHING &
Module 8: FEEDBACK SKILLS
CN - COMMUNICATION &
Module 7: NEGOTIATION SKILLS
Module 6: SI - SELECTION & INTERVIEW
TF- TSM FOUNDATION
1. New TSM 1. All TSM, ASM 1. Completed "TF" 1. Completed "TF" 1. Completed "TF" 1. Đã hoàn thành "PS"
TIME
F14 COMMERCIAL TRAINING CALENDAR
JUNE 2013 - JUNE 2014
Planned
Completed
Refresh
TET period
Length No. of
Courses Desrciption Target Audience Venue (day) Courses Pax Provider Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun
Structured Call refreshing - South 8 Step Call + Persuasive Selling BDE/FSM HCM 1 2 30 Loc
Structured Call refreshing - North 8 Step Call + Persuasive Selling BDE/FSM HN 1 2 35 Loc
Structured Call refreshing - Province 8 Step Call + Persuasive Selling DSR/DM DN 1 2 20 Loc
FSM/KAM/ Comm.
Finance For Non-Finance Refresher 2 Deep dive in TT, JUBP, P&L, FTT HCM 1 1 25
RESERVE/CM FIN
Sales Automation - Manager Batch - Management Suite & Reports FSM/RBM HCM 1 1 10 Pro. Team
South
Sales Automation - Manager Batch - Management Suite & Reports FSM/RBM HN 1 1 10 Pro. Team
North
COBC Refresh Training - South All COBC contents ALL Field Sales HCM 0.5 3 50 RBM
COBC Refresh Training - North All COBC contents ALL Field Sales HN 0.5 3 40 RBM
COBC Refresh Training - Province All COBC contents ALL Field Sales DN 0.5 3 20 NDM
S&OP: Planning and Forecasting Planning and forecast methodology FSM/KAM/RBM /CM HCM 0.5 1 25 CE&O
CPM Train The Trainer Refresh Indcution package CPM trainers HCM 0.5 3 5 Sales Cap.
TOTAL
SUMMARY: WEEKLY - MONTHLY - YTD
Month CLASSROO
LEARNING
2011 DATE TRAINING CODE
CONDUCTED
JAN
7-Jan
FEB
MAR
APR
JUN
NOV OCT SEP AUG JUL JUN
DEC NOV
Trainin
CLASSROOM TRAINING MONTHLY
Duration
FACILITATOR Target Audient # DELEGATES
(hour)
TRAINING COST
FUNCTION Content Facilitator Participants Training facility
(VND)
Post-Application Application
average average
64.3% 32.8%
Course Name : Selling Skill
Date : 31/12/2011
Trainer : Nguyễn Hoàng Dũng
Target Audience : SR
Venue : Plant
OBJECTIVE
Overall rating
Poor 0
Fair 3
Good 133
Outstanding 124
No Participant Position
Overall Average
%
Skills / ability application in market of Sales Rep (TSM evaluate through SR Need
behaviour) improved (1)
1. Khen khách hàng -> tạo mối quan hệ với khách hàng? 12
2. Xin phép kiểm hàng tồn khéo léo - > khách hàng chấp nhận cho NV thực hiện 10
3. Thực hiện nguyên lý trưng bày ASMPQ ở điểm bán 12
4. Sử dụng presenter và hàng mẩu khi trình bày chương trình trọng tâm? 12
5. Làm báo cáo tại các điểm bán trong khi viếng thăm 11
6. Cảm ơn khách hàng , nhắc họ duy trì trưng bày và hẹn lần ghé thăm kế tiếp 10
7. Biết cách ghi số liệu và sử dụng hiệu quả route book 11
8. Biết cách làm báo bảng KPI 8
Level 1- Did
they like it?
Result 86%
86%
90% 80%
80%
70% 59%
60%
50% 35%
40%
86%
90% 80%
80%
70% 59%
60%
50% 35%
40%
30%
20%
10%
0%
Level 1- Did they like it? Benchmark Level 2 - Did they learn? Benchmark
evel 1
Participant
NO YES
1 2 3 4 5 6 7
0 13 y y y y y y y
0 13 y y y y y y y
0 13 y y y y y y y
Participant
Fair (2) Good (3) Outstanding (4)
1 2 3 4 5 6 7
0 5 8 4 3 4 3 4 4 4
1 9 3 3 3 3 3 4 3 4
0 10 3 3 3 3 3 4 4 4
0 8 5 3 3 4 3 4 4 4
0 9 4 3 3 3 3 4 4 4
Participant
Fair (2) Good (3) Outstanding (4)
1 2 3 4 5 6 7
1 4 8 4 3 4 4 4 4 4
0 7 6 3 3 4 4 4 4 4
0 6 7 4 3 4 4 4 3 4
0 6 7 3 3 4 4 4 4 4
0 7 6 3 3 3 4 4 4 4
0 8 5 3 3 4 4 4 4 4
0 4 9 4 3 4 4 4 4 4
0 7 6 3 3 3 4 4 4 4
0 5 8 4 3 4 4 4 4 4
Participant
Fair (2) Good (3) Outstanding (4)
1 2 3 4 5 6 7
0 7 6 3 3 4 4 4 4 4
0 6 7 3 3 4 3 4 4 4
0 10 3 3 3 3 3 4 4 4
0 0 13 4 4 4 4 4 4 4
Participant
Fair (2) Good (3) Outstanding (4)
1 2 3 4 5 6 7
1 7 5 3 3 4 3 4 3 4
0 8 5 3 3 3 3 4 3 4
et - Level 3
Participant
Good (2)
1 2 3 4 5 6 7
2 2 1 1 1 1 2 1
4 2 1 1 1 1 2 1
2 1 2 2 1 1 1 1
2 1 1 1 1 1 1 1
3 1 1 1 2 1 2 1
4 2 1 1 2 2 2 1
3 1 1 1 2 1 2 1
6 2 1 2 2 1 2 1
1.5 1.1 1.3 1.5 1.1 1.8 1.0
Participant
Fair (2) Good (3) Outstanding (4)
1 2 3 4 5 6 7
8 2 0 3 1 1 2 2 3 2
5 4 0 3 1 1 2 1 3 2
9 2 0 2 3 3 2 1 2 2
12 2 0 2 2 2 2 2 2 2
11 3 0 2 2 2 3 2 3 2
6 3 1 4 1 1 3 3 3 2
8 3 0 2 1 1 3 2 3 2
1 1 1 3 2 3 3 2 3 2
2.6 1.6 1.8 2.5 1.9 2.8 2.0
35%
35%
Benchmark
Participant
8 9 10 11 12 13 14
y y y y y y
y y y y y y
y y y y y y
Participant Total
% Total Ave %
8 9 10 11 12 13 14 answers
3 4 4 3 4 3 47 90.38%
4 3 3 3 2 3 41 78.85%
3 3 3 3 3 3 42 80.77% 83.46%
3 3 3 3 3 4 44 84.62%
3 3 4 3 3 3 43 82.69%
Participant Total
% Total Ave %
8 9 10 11 12 13 14 answers
3 2 4 4 3 3 46 88.46%
3 3 3 3 3 4 45 86.54%
3 3 4 3 4 3 46 88.46%
3 3 4 3 3 4 46 88.46%
3 3 4 3 3 4 45 86.54% 88.03%
3 3 3 3 3 3 44 84.62%
3 4 4 3 3 4 48 92.31%
3 3 4 3 3 4 45 86.54%
3 3 4 3 4 3 47 90.38%
Participant Total
% Total Ave %
8 9 10 11 12 13 14 answers
3 3 3 3 4 3 45 86.54%
3 3 4 3 4 4 46 88.46%
88.94%
3 3 3 3 3 3 42 80.77%
4 4 4 4 4 4 52 100.00%
Participant Total
% Total Ave %
8 9 10 11 12 13 14 answers
3 2 4 3 4 3 43 82.69%
83.65%
3 3 4 3 4 4 44 84.62%
Score 86.02%
Participant Total
% Total Ave %
8 9 10 11 12 13 14 answers
1 1 1 1 1 1 1 16 57%
1 2 1 1 2 1 1 18 64%
1 1 1 1 1 1 1 16 57%
1 1 1 2 2 1 1 16 57%
60.20%
1 1 1 1 2 1 1 17 61%
1 1 1 1 1 1 1 18 64%
1 1 1 1 2 1 1 17 61%
1 1 1 2 2 1 1 20 71%
1.0 1.1 1.0 1.3 1.6 1.0 1.0
Participant Total
% Total Ave %
8 9 10 11 12 13 14 answers
2 2 2 1 2 2 1 26 46%
2 3 2 1 3 2 1 27 48%
2 2 2 2 2 1 1 27 48%
2 2 2 3 3 2 2 30 54%
51.56%
2 2 2 2 3 2 2 31 55%
2 2 2 1 2 2 1 29 52%
2 2 2 2 3 2 1 28 50%
2 2 2 3 3 2 1 33 59%
2.0 2.1 2.0 1.9 2.6 1.9 1.3
Course Name : Training Plan
Date :
Trainer : Phan Hữu Lộc
Target Audience :
Venue : Plant
OBJECTIVE
Participant Self-Evaluation
Overall rating
Poor
Fair
Good
Outstanding
No Participant
1 LÊ THANH LÂM
2 NGUYỄN TUẤN ANH
3 LÊ MINH LUÂN
4 TRẦN HỒNG PHÚC
5 NGÔ THỊ DIỄM
6 ĐẶNG THỊ DUYÊN
7 LÊ TRUNG LÂM
8 NGUYỄN THỊ NGỌC HẠNH
9 MS. DIỄM
10 NGUYỄN THANH BẢO TÂM
11 TRẦN THANH LIÊM
12 THÙY HÂN
13 NGUYỄN HUỆ TRÚC
14 DIỆP MỸ LINH
15 NGUYỄN LONG DUY
16 NGUYỄN THÚY BÌNH
17 HUỲNH THỊ TUYẾT MAI & chị Trân
18 LẠI NGỌC THỦY
19 NGUYỄN PHONG LỮ
20 VĂN THỊ THANH TUYỀN
21 LÊ THỊ THANH XUÂN
22 HOÀNG QUÂN
23 TIÊU NGỌC HẢI PHƯỢNG
24 NGUYỄN VŨ MẠNH HÀ
25 TẠ THỊ NGÂN HÀ
26 TRẦN THỊ NGỌC ANH
27 BÙI VŨ QUỲNH THƯ
28 TRẦN THỊ THẢO NGUYÊN
Overall Average
%
86%
90% 80%
80%
70%
60%
50% 35
40%
30%
20%
10%
0%
Level 1- Did they like it? Benchmark Level 2 - Did they learn? Benchm
e Evaluation - Level 1
CTIVE NO YES
0 13
0 13
0 13
0 0 5 8
0 1 9 3
0 0 10 3
0 0 8 5
0 0 9 4
0 1 4 8
0 0 7 6
0 0 6 7
0 0 6 7
0 0 7 6
0 0 8 5
0 0 4 9
0 0 7 6
0 0 5 8
0 0 7 6
0 0 6 7
0 0 10 3
0 0 0 13
Poor (1) Fair (2) Good (3) Outstanding (4)
0 1 7 5
0 0 8 5
0
3
133
124
Training Department
Senior Trainer
Senior Trainer
Senior Trainer
Senior Trainer
Training Supervisor
0
12 2
10 4
12 2
12 2
11 3
10 4
11 3
8 6
4 8 2 0
5 5 4 0
3 9 2 0
0 12 2 0
0 11 3 0
4 6 3 1
3 8 3 0
1 1 1 1
Level 2 - Did they
Level 1- Did they like it? Benchmark Benchmark Level 3 -
learn?
86% 80% #DIV/0! 35%
80%
35%
Participant Total
%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 answers
4 3 4 3 4 4 4 3 4 4 3 4 3 47 90.38%
3 3 3 3 4 3 4 4 3 3 3 2 3 41 78.85%
3 3 3 3 4 4 4 3 3 3 3 3 3 42 80.77%
3 3 4 3 4 4 4 3 3 3 3 3 4 44 84.62%
3 3 3 3 4 4 4 3 3 4 3 3 3 43 82.69%
Participant Total
%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 answers
4 3 4 4 4 4 4 3 2 4 4 3 3 46 88.46%
3 3 4 4 4 4 4 3 3 3 3 3 4 45 86.54%
4 3 4 4 4 3 4 3 3 4 3 4 3 46 88.46%
3 3 4 4 4 4 4 3 3 4 3 3 4 46 88.46%
3 3 3 4 4 4 4 3 3 4 3 3 4 45 86.54%
3 3 4 4 4 4 4 3 3 3 3 3 3 44 84.62%
4 3 4 4 4 4 4 3 4 4 3 3 4 48 92.31%
3 3 3 4 4 4 4 3 3 4 3 3 4 45 86.54%
4 3 4 4 4 4 4 3 3 4 3 4 3 47 90.38%
Participant Total
%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 answers
3 3 4 4 4 4 4 3 3 3 3 4 3 45 86.54%
3 3 4 3 4 4 4 3 3 4 3 4 4 46 88.46%
3 3 3 3 4 4 4 3 3 3 3 3 3 42 80.77%
4 4 4 4 4 4 4 4 4 4 4 4 4 52 100.00%
Participant Total
%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 answers
3 3 4 3 4 3 4 3 2 4 3 4 3 43 82.69%
3 3 3 3 4 3 4 3 3 4 3 4 4 44 84.62%
Score
Participant Total
%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 answers
2 1 1 1 1 2 1 1 1 1 1 1 1 1 16 57%
2 1 1 1 1 2 1 1 2 1 1 2 1 1 18 64%
1 2 2 1 1 1 1 1 1 1 1 1 1 1 16 57%
1 1 1 1 1 1 1 1 1 1 2 2 1 1 16 57%
1 1 1 2 1 2 1 1 1 1 1 2 1 1 17 61%
2 1 1 2 2 2 1 1 1 1 1 1 1 1 18 64%
1 1 1 2 1 2 1 1 1 1 1 2 1 1 17 61%
2 1 2 2 1 2 1 1 1 1 2 2 1 1 20 71%
1.5 1.1 1.3 1.5 1.1 1.8 1.0 1.0 1.1 1.0 1.3 1.6 1.0 1.0
Participant Total
%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 answers
3 1 1 2 2 3 2 2 2 2 1 2 2 1 26 46%
3 1 1 2 1 3 2 2 3 2 1 3 2 1 27 48%
2 3 3 2 1 2 2 2 2 2 2 2 1 1 27 48%
2 2 2 2 2 2 2 2 2 2 3 3 2 2 30 54%
2 2 2 3 2 3 2 2 2 2 2 3 2 2 31 55%
4 1 1 3 3 3 2 2 2 2 1 2 2 1 29 52%
2 1 1 3 2 3 2 2 2 2 2 3 2 1 28 50%
3 2 3 3 2 3 2 2 2 2 3 3 2 1 33 59%
2.6 1.6 1.8 2.5 1.9 2.8 2.0 2.0 2.1 2.0 1.9 2.6 1.9 1.3
Total Ave %
83.46%
Total Ave %
88.03%
Total Ave %
88.94%
Total Ave %
83.65%
86.02%
Total Ave %
60.20%
Total Ave %
51.56%