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EDUCATION
Indian School Of Business (ISB) | PGP (Intended Majors: Informa;on Technology and Strategy) Apr ’19 - Present
• WeWork, India(Ongoing ELP) - Selected(from 20+ teams) to create GTM strategy for upcoming 3 offices in Hyd, 15 cr budget

- Conducted in-depth market research, assessment, consumer study, consumer behavior paQerns and compe;;or analysis
1st Prize, SplashMath Product Case CompeMMon - Proposed Product Revamp Straetgy for Ed-Tech mobile app for Indian market

- Iden;fied user personas, conducted user interviews, created wireframes and working prototype, and defined success metrics
Campus Finalist for PM Live Case CompeMton - Top 10 teams of 3500 na;onal teams as part of IIM-A Red Bricks Summit

- Devised strategy and proposed solu;ons for AWS to boost AI/ML adop;on by large enterprises in BFSI sector in Inida
Indian InsMtute of Technology, Roorkee (IIT R) | Bachelor of Architecture Apr ’09 - Mar ’14
Amongst top 5% students in class & 1 of top 10 students (out of 60) to get A+ in thesis, project on campus design

WORK EXPERIENCE
Product Manager, LIVSPACE Mar ’16 - Mar ’19
Conceptualised and implemented 1st ever omnichannel marketplace (and design) pla$orm for interior designing space in India
with 3.5k+ designers, 1k+ vendors & project managers, and over 1lakh customers driving close to $ 60M/year in revenues
Product Growth and Strategy
Led complete product lifecycle of 3D design & proposal tool - Roadmap, feature concep;on, priori;sa;on, scoping, &releases

Achieved 95% adopMon by integra;ng modular design func;onality in design tool; increasing lead conversion by 30%

Saved on license cost ($1M) by replacing conven;onal tools(AutoCad,Sketchup) with catalog integrated design-proposal tool

Automated click-based supply chain order management & installa;on drawings from designs, increasing efficiency by 25%

DigiMsed lead based commission payment for designers enabling design partner model in CRM; ~ 25% saving on payrolls

Integrated all content (project, proper;es and designs) across Livspace on CMS enabling reuse of content across projects

Achieved 20% increase in conversion with pre-curated design library enabling instant first pitch to customers

Customer Experience
Revamped website ‘My Account’, enabling customer to track project and escala;ons reducing social media complains by 20%

Increased average session Mme on website by 20% by adding instant price quota;on generators for end customer

Ini;ated mobile site to Progressive Web App migraMon; improved first and consequent page loads by 3x and 2x respec;vely

Spearheaded regular UAT sessions with interior designers and design sprints with UX to improve user experience in 3d tool

Enabled customer 360 informa;on on CRM by integra;ng with FullContact Api to facilitate contextual first pitch to customers

Ini;a;ves and Leadership
Led 15 membered engg team, QA, UX designers, (Product)Marke;ng, Content, & Sales for mul;ple products & launches

Spearheaded sprint planning, scrum meeMngs, bug bashes, project management, product roadmap and priori;sa;on

Implemented MVP mobile app to view occulus supported 3d house designs from design tool, enabling VR walkthroughs

Led project ‘Design Anywhere’ - to autosuggest 3d designs, looks and proposals of proper;es based on layout of the house

Led cross funcMonal teams and processes to curate content for website content management system and 3d asset pipeline

Spearheaded launch of pla]orm tool across Livspace (2000+ users); Set up central support & training processes and teams

Associate Product Manager, COMMONFLOOR Apr ’14 - Feb ’16
Responsible for lisJng flow on website & content health, single-handedly led CRM & mobile app for sales and Ops(200+ execuJves)
Product Management
Increased organic lisMngs by 23% and decreased %drop by 35 by revamping and gamifying lis;ng flow on website

Improved NPS to 7 by improving lis;ng health quality with Abuse PrevenMon Models - Duplicate and Price out of Range

Owned the complete sales management CRM tool for Premium Lis;ng selling (1M per annum) used by 100+ teleops team

Process Improvement

Streamlined data (images and details) collecMon by field sales execu;ves through in-house mobile app for CFV lis;ngs
Integrated lisMng backend, mobile app and CRM for seamless informa;on (images, property dea;ls) flow between Ops teams

Key Achievements
First Product manager to follow agile methodologies, structured scrums and sprint planning & move engg team to JIRA

Recognised for excep;onal PM skills early on and promoted twice in 1 year to become youngest (Associate) PM in company

SOCIAL AND EXTRA-CURRICULARS

Posi;ons of Responsibility
Convener, COGNIZANCE (Technical Fest of IIT R) - Elected as Convener of Arch Dept for 2 years to manage 3 day fest

- Headed team of 60+ to manage end to end event; Garnered 1st ever sponsorship of 7lakh & crowd of 250+ colleges
Head, NASA(NaMonal AssociaMon of Students of Arch, SAARC)-Led college team(50+) and won Redesign, LIK (200+ entries)

Hostel President & Member of Student Affairs (SAC) Council - Elected by more than 300 girls as President of Hostel

- Stood for rights & concerns of Hostel girls in SAC(Student Affairs Council), got highest budget of 2lakh for Hostel events
Social Interests, Hobbies
English Teacher, Make a Difference NGO-Selected as teacher(30 member team/300+ applicants) to teach English to 8th std

Footwork factory (Dance) - Selected in 15% from 100+ applicants for footwork factory audi;on; Performed in 5 stage shows

Passionate about fitness & sports. Consistently doing weight and body weight training with personal trainer for 2 years

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